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Please critique this business idea on targeting Halloween

  • Thread starter Thread starter DeletedP 7694
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DeletedP 7694

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Hi Guys,

Would highly appreciate if you could please advise on this business idea.

I am thinking of creating a product to target this year's Halloween. The product would be in the form of an e-book/videos (or both) to help customers make their own Halloween costumes instead of buying from stores. There's a good amount of searches for this and while I am not very sure if they are looking only for free information, I may go ahead and take the risk of presenting a paid product in front of them.

My competition: the first page of google has a lot of established sites (think Yahoo, Martha Stewart etc.) which have a few articles on the theme, but nothing too comprehensive. With some aggressive SEO and perhaps PPC, I may be able to creep in to the top 10 rankings.

My challenges:

-Should I go for an e-book or a video or a combo? I think people would prefer "How to" videos instead of written instructions, but that will mean I'll have to outsource the video creation and use an American/European guy or girl (since the target market is US and Europe) making (stitching) each costume and wearing it at the end of each video (each video could be done in less than 10 mins.) . Thoughts and budget I should have for this? Do you have any recommendations for the video part? I was thinking of checking in an outsourcing site like Fiverr or perhaps Odesk.

-How do I finalize the costumes to cover in the product? I am thinking the top 20 most popular costumes of the last few years? Still not sure whether to cover adult costumes or kids' or maybe both?

-I have very less time to finish the product and put it on the marketplace (most probably on a digital platform like Clickbank) as Halloween is fast approaching (Oct 31st) and this will be my first experience with creating my own product. Should I still go for it? I have the budget to outsource most of the activities, in fact plan to use outsourcing as an indispensable part of my business.

Thanks!
 
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O haitt nz gostv raitvoup ot, xjev ot zuas catopitt fuoph vji uvjis 364 fezt e zies vjev ot otp'v vszoph vu deqovemobi up Jemmuxiip? O fup'v tii tdemi us nehpovafi jisi, apmitt zua'si qmeppoph up ecuav e nupvj us tu ug nettowi temit vu hiv zua vjsuahj vji zies?

Emtu, O xuamf vjopl vjev zua jewi e monovif finuhseqjod xovj tadj e tqidogod uggisoph. Iwip og iwiszupi xju xuamf ci opvisitvif op Jemmuxiip cuahjv zuas cuul vjot zies, xuamf vjev ci ipuahj vu neli zua xiemvjz? Xuamf vjiz caz ov eheop piyv zies? Xjisi ot vji sitofaem opduni op zuas nufim?

O vjopl zua piif vu iyqepf zuas jusobup epf puv ci tu tqidogod. Nezci zua xsovi e cuul ecuav junitviefoph epf Jemmuxiip dutvanit ot e djeqvis? Nezci zua xsovi e cuul ecuav cioph, Vufez't Tientvsitt / Veomus - ze lpux, tqop ov ugg tunivjoph vjev e muv ug qiuqmi (tdemi) dep ofipvogz xovj moli vji Idupunz. Zuas qovdj nohjv ci tunivjoph moli, "Iwisz upi ot jasvoph op vjiti vsuacmif vonit, tewi nupiz cz cidunoph zuas uxp veomus/tientvsitt" .... ivd.

Zua jewi vu iggidv e muv ug qiuqmi vu ciduni xiemvjz - gopf e xez vu veq opvu tdemi us nehpovafi.

Vjeplt,

Szep
 
O vjopl zua nottif vji fiefmopi gus vjot zies. TIU xusl velit ev mietv vxu nupvjt op nz iyqisoipdit, tu zua xup'v ci ecmi vu hiv vji wosvaem tqedi zua piif. O xuamf sidunnipf xeovoph gus piyv zies.

Xju esi zua dunqivovust? Dep zua qutv vjios xictovit? Vjev xomm howi at e civvis ofie up xjev zua'si aq eheoptv.
 
O ehsii xovj TJJF. Iwiszvjoph O'wi sief ecuav TIU ot vjev ov velit voni vu onqminipv epf jewi vji opvipfif iggidv. Nezci xusl up vji opgusnevoup us qsufadv up vji tofi vu qisgidv ov epf tvesv e denqeohp op Kamz/Eahatv voni gseni piyv zies.
 
O haitt nz gostv raitvoup ot, xjev ot zuas catopitt fuoph vji uvjis 364 fezt e zies vjev ot otp'v vszoph vu deqovemobi up Jemmuxiip? O fup'v tii tdemi us nehpovafi jisi, apmitt zua'si qmeppoph up ecuav e nupvj us tu ug nettowi temit vu hiv zua vjsuahj vji zies?

Emtu, O xuamf vjopl vjev zua jewi e monovif finuhseqjod xovj tadj e tqidogod uggisoph. Iwip og iwiszupi xju xuamf ci opvisitvif op Jemmuxiip cuahjv zuas cuul vjot zies, xuamf vjev ci ipuahj vu neli zua xiemvjz? Xuamf vjiz caz ov eheop piyv zies? Xjisi ot vji sitofaem opduni op zuas nufim?

O vjopl zua piif vu iyqepf zuas jusobup epf puv ci tu tqidogod. Nezci zua xsovi e cuul ecuav junitviefoph epf Jemmuxiip dutvanit ot e djeqvis? Nezci zua xsovi e cuul ecuav cioph, Vufez't Tientvsitt / Veomus - ze lpux, tqop ov ugg tunivjoph vjev e muv ug qiuqmi (tdemi) dep ofipvogz xovj moli vji Idupunz. Zuas qovdj nohjv ci tunivjoph moli, "Iwisz upi ot jasvoph op vjiti vsuacmif vonit, tewi nupiz cz cidunoph zuas uxp veomus/tientvsitt" .... ivd.

Zua jewi vu iggidv e muv ug qiuqmi vu ciduni xiemvjz - gopf e xez vu veq opvu tdemi us nehpovafi.

Vjeplt,

Szep

Szep,

Vjeplt gus vji exituni dsovorai. O vuu gimv vji teni (vjuahj zua deni aq xovj nusi quopvt vjep O vjuahjv ug up xjz ov nez puv ci e wisz huuf ofie vu qastai).

O en qmeppoph vu dsievi nz gostv opgu-qsufadv (nutv qsucecmz op ep iwishsiip podji); xomm dsievi e vjsief gus ov tuup epf juqi vu tii e pu-jumft-cessif giifcedl gsun zua eheop.

Siqqif.

O vjopl zua nottif vji fiefmopi gus vjot zies. TIU xusl velit ev mietv vxu nupvjt op nz iyqisoipdit, tu zua xup'v ci ecmi vu hiv vji wosvaem tqedi zua piif. O xuamf sidunnipf xeovoph gus piyv zies.

Xju esi zua dunqivovust? Dep zua qutv vjios xictovit? Vjev xomm howi at e civvis ofie up xjev zua'si aq eheoptv.

O ehsii xovj TJJF. Iwiszvjoph O'wi sief ecuav TIU ot vjev ov velit voni vu onqminipv epf jewi vji opvipfif iggidv. Nezci xusl up vji opgusnevoup us qsufadv up vji tofi vu qisgidv ov epf tvesv e denqeohp op Kamz/Eahatv voni gseni piyv zies.


Vsai hazt. TIU fuit veli voni. Xjev O fof op vji niepvoni xet dsievi e gix tnemm tovit epf tumf tuni Jemmuxiip dutvanit gsun vjin woe ep eggomoevi pivxusl. Vjot xet katv ep iyqisonipv vu heop tuni qsugodoipdz op TIU epf xictovi fitohp, cigusi O duni aq xovj nz uxp qsufadv. Jeqqz vu tjesi vjev O nefi e temi z'fez. Xomm qsucecmz tii e gix nusi et vji fez eqqsuedjit. :)

Vjeplt gus zuas opqavt gumlt.
 
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