Cyns
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- May 14, 2023
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I'm still in the process of defining my business model. I've been wondering: would it be better to sell one service to multiple industries OR multiples services to one industry.
In the first model:
- pro: broader target and more opportunity
- con: less expertise in the industries
In the second model:
- pro: expertise in the industry > customization > overall better results?
- con: possible market saturation > limited opportunity
I'm a bit lost...
In the first model:
- pro: broader target and more opportunity
- con: less expertise in the industries
In the second model:
- pro: expertise in the industry > customization > overall better results?
- con: possible market saturation > limited opportunity
I'm a bit lost...
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