CigarMan
Contributor
User Power
Value/Post Ratio
97%
- Mar 24, 2013
- 97
- 94
Ok. I will answer yours before you answer mine.Instead of me telling you, why don't we do it this way - you answer the questions below and let's see where it goes.
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What is the point of a beautiful website?
Do you also want a beautiful printer in your office and a beautiful wifi router?
What is the actual value of the website itself looking nice?
Why not just have it say your business name in big writing, then a few sentences about what you do, and finally a phone number or email to contact you?
As a business owner I can guarantee you that there are tremendous benefits to having a beautiful designed professional website.
Your website is an extention of your branding and a reflection of your company.
The look and feel of your company website effects how customers view you, treat you and feel about you.
Not only does it increase sales it let's you increase prices. Isn't the whole point in branding?
I spoke with customer daily and can tell you 50% don't mind paying 30% extra for the peace of mind knowing a reputable established company is doing their job.
I can tell you with 100% certainty that a significant portion of people would have never hired me when I started if they knew I only had 1 truck. This is why the look and feel of your website is critical.
In many cases, my website was the first and only interaction my customers have with my company until I show up at their door. Why wouldn't I want a beautiful professional site?
The other day I was looking for a link shortening service. Back in the day tinyURL was king but most people have apparently switched to bitly. I was curious what happened? The number 1 complaint was their website was old, ugly and outdated.
Customers want to feel good about the products or services they are buying and using. A beautiful designed website is a powerful marketing tool.
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