G
GuestR401x3
Guest
I sell for a business management software company. We have a decent product, but not a lot of brand recognition or marketing. I actually partially got into sales because of MJ. I was considering sales and was part of his SMS updates. Then one day he sent a message that said that the most important skill in entrepreneurship is sales and this sealed the deal and made me switch careers.
I’ve been doing outbound sales for over a year now, and it sucks. I’ve tried everything from cold calling, cold emailing, social media outreach, and referrals.
Nothing works. I get some opens and responses and some meetings and demos, but I can’t close any deals from outbound.
The company previously was solely focused on inbound and then they hired me to help with outbound as well as inbound. They recently hired 2 more experienced salesmen who crushed it in their previous job and they are struggling as well in their current rule.
Last month I sent over 2000 cold emails last month, got 700 opens and only 35 replies and 2 meetings. And none of them went anywhere. This has been normative for the last while.
I don’t know what I’m doing wrong. I’ve tried to personalize my messages, add value, create urgency, target the right decision-makers, and qualify the prospects. But nothing makes a difference.
Some questions I’m asking myself are:
Is it me? Am I a bad salesperson? Do I suck at selling?
Or is it the product? Is it too niche, too complex, or too expensive?
Obviously, you guys can’t help me with this without more context but maybe you can answer my next question.
Is outbound sales dead? Is it outdated in the age of inbound marketing, content marketing, and social media marketing? Is it too annoying, intrusive, or spammy for the buyers?
I’d appreciate any feedback, tips, or suggestions from you. Do you use outbound strategies to sell? How do you generate leads when times are slow? What are the best strategies, tools, or resources that you use? What do you sell? How do you deal with the challenges and frustrations of sales during a slow period?
I’ve been doing outbound sales for over a year now, and it sucks. I’ve tried everything from cold calling, cold emailing, social media outreach, and referrals.
Nothing works. I get some opens and responses and some meetings and demos, but I can’t close any deals from outbound.
The company previously was solely focused on inbound and then they hired me to help with outbound as well as inbound. They recently hired 2 more experienced salesmen who crushed it in their previous job and they are struggling as well in their current rule.
Last month I sent over 2000 cold emails last month, got 700 opens and only 35 replies and 2 meetings. And none of them went anywhere. This has been normative for the last while.
I don’t know what I’m doing wrong. I’ve tried to personalize my messages, add value, create urgency, target the right decision-makers, and qualify the prospects. But nothing makes a difference.
Some questions I’m asking myself are:
Is it me? Am I a bad salesperson? Do I suck at selling?
Or is it the product? Is it too niche, too complex, or too expensive?
Obviously, you guys can’t help me with this without more context but maybe you can answer my next question.
Is outbound sales dead? Is it outdated in the age of inbound marketing, content marketing, and social media marketing? Is it too annoying, intrusive, or spammy for the buyers?
I’d appreciate any feedback, tips, or suggestions from you. Do you use outbound strategies to sell? How do you generate leads when times are slow? What are the best strategies, tools, or resources that you use? What do you sell? How do you deal with the challenges and frustrations of sales during a slow period?
Dislike ads? Remove them and support the forum:
Subscribe to Fastlane Insiders.