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  1. Edgar King

    Finding A (Fastlane) Need Is This E A S Y

    IDEA 
    So you've read the Millionaire Fastlane, Unscripted, Great Rat Race, even stalked MJ in his backyard to uncover the secret needs formula, but where... is.... that.... KRABBY PATTY FORMULA...I mean...NEED?! You've deep dived through hundreds of forum threads about finding problems and needs in...
  2. Renata57

    Escaped an abusive household, now it's time to escape the rat race!

    INTRO 
    Greetings everyone, Well, since you've read the title, let's start with a bit about my situation. I'm currently 22 and moved to a new city in Germany with my girlfriend. I have quit my job August 2021 because we are able to live comfortably on her sole income as a microbiologist. Since then I...
  3. G

    Multiple businesses - handing over the reins and running without you!

    Hey all, something has been on my mind a lot and that is the idea of multiple businesses. You always hear about these investors and companies with portfolios of profitable companies just throwing off all this cash and making their owners rich. My question is, how much of that is fact and how...
  4. hexelbyte

    Investment Manager - Does it make CENTS?

    Hello! I was looking for some feedback on a business model that I've been dreaming (and acting upon for a long time). Backstory: 2016: I was introduced to the stock market back from a friend. I discovered many different strategies like dividend investing, value, growth, etc. 2017: I got...
  5. Addy338

    Earn or learn?

    EXECUTION 
    I don't know what should I be doing? I am at an edge where either I can earn now or else won't get enough time to work on my CENTS. Should I start a building a business or earn some money to pay my monthly bills? Is there any way for me to do both at the same time? Can I think of creat those...
  6. YouCanDoThis

    My first CENTS Analysis (Video Course) - Feedback welcome!

    Hey all, Just finished both TMF and Unscripted, and I don't intend to spin my wheels in the world of theories very long. Today I did a CENTS analysis of a business idea I've had for a while now. I know, the only way to verify if this is a solid idea is to test it against the market-mind, but I...
  7. MJ DeMarco

    Could CENTS have protected your business from COVID "non-essentiality"?

    HOT! EXECUTION 
    I was just thinking today... A lot of businesses I see struggling today because of COVID lockdowns and "non-essentiality" do NOT follow CENTS. A lot of businesses who are still operating, and even THRIVING, follow CENTS. Does CENTS add another protective measure for your business in this era...
  8. Young Money

    I violated CENTS and my business failed..

    MINDSET FAILURE 
    My first product failed and I lost a lot of money on it. Now I’m looking back at what went wrong to make sure I don’t make the same mistakes for the new business I’m starting. Well, all I really had to do was a CENTS analysis and it became clear very fast! First Business (Amazon FBA Product)...
  9. Mritunjay

    I HAVE CURE FOR CANCER BUT I CAN'T SCALE IT!

    MINDSET 
    Sir, as you have mentioned in your book UNSCRIPTED about cancer analogy, i give a week thinking about my cancerous problem and i found one that is hurting me, not only me but everyone in my nation( i have studied marketmind!!) so i work on that Problem by putting my heart and soul but soon i...
  10. MJ DeMarco

    How great is your business idea from a CENTS perspective? Find out instantly...

    GOLD! IDEA 
    Introducing -- Grade My Business Idea -- a website tool that will instantly grade and rate your business ideas in accordance to a weighted CENTS Framework whereas NEED and SCALE is most important, plus a MARKET ACCESS variable. (If you can't reach a market with a message, do you have a market??)...
  11. SD Entrepreneur

    CENTS Business and Idea Evaluator Spreadsheet

    IDEA 
    What's up everyone? After reading and re-reading @MJ DeMarco's thread: The CENTS Business Commandments For Entrepreneurs I wanted to start analyzing some ideas of my own using the commandments. I created a CENTS Business and Idea Evaluator spreadsheet here. The purpose of CENTS is to improve...
  12. AFMKelvin

    Coffee and Cacao Import Business

    SOURCING 
    I need your advice, ideas, and knowledge in the import/export business. Long story short I have family in Central America. My parents are starting a coffee and cacao plantation over there. And I have an uncle that already has a coffee plantation. He has 2 tons of coffee sitting in his...
  13. Jeff Noel

    Huawei : How lack of Control hits hard on a bigger scale.

    Huawei got hit by Trump's banhammer. A lot of people are putting the fault on Google (it's not Google's fault). Here are the facts: -Android is Open Source. Huawei will keep access to latest updates, they just won't have access to Google softwares (It has been said Huawei would keep access to...
  14. G

    CENTS Idea Valuation Spreadsheet (Google Sheets)

    IDEA 
    xxx
  15. MJ DeMarco

    Is CENTS Destructive to Action?

    GOLD! MINDSET 
    Over the years I've read thousands of introductions here. A common thread I'm seeing follows the following format: A) I have 3 ideas, X,Y, and Z. B) None of them meet CENTS. C) X is missing entry, Y is missing scale, and Z is missing a mix of both. D) I don't know what to do. The end result...
  16. MrPawter308

    Warren Buffett... your thoughts?

    HOT! 
    Hi, I was wondering what your opinion on Warren Buffett is? Does Warren Buffett follow the "CENTS" framework in amassing his fortune? Or was he at the right place, at the right time & doing the right things? - Control lies solely on the due diligence of his investment strategies.. - Barriers...
  17. Florian

    Noob seeking harsh truth

    Hey guys, Thank you for spending your time and attention to read this. Question: Is it a good idea to get some experience before you create your "real" CENTS business? (By creating a digital marketing agency, offering fb ads.) I know MJ talks about the "you never know what expects you, so...
  18. R

    Time to pull the trigger. What should I Pick?

    HOT! 
    I'm going into " Addicted to failure " mode and looking forward to turn my ideas into actions. What I did - 10years of bodybuilding - Youtube channel (3M views + 19k subs) - Porn blog (wasn't consistent with the content) - Men's blog (not profitable) - Sports betting (win some, lose some) -...
  19. Jeff Noel

    Does your daily life respect the CENTS commandments ?

    MINDSET 
    Control Do you do what you really want during the day ? Do you always fall back to the cheap routine, with reality escapes like television, video games and other things that help you delay your execution plan ? Do you fall asleep at night wondering if you even did one useful thing in the day ...
  20. Wiezel

    Video production &editing & marketing company

    MARKETING MINDSET 
    -

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The Fastlane entrepreneurial strategy is based on the CENTS Framework® which is based on the three best-selling books by MJ DeMarco.

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