Stumbled upon this on Reddit of all places (yes, I know) - it's a GREAT read.
I especially liked the part where he was able to break into an extremely competitive space on Adwords by bidding on Competitor's names and using a comparison landing page to generate sales on his competitors terms. Brilliant Strategy.
Enjoy:
https://www.reddit.com/r/Entrepreneur/comments/4crxzx/im_an_seodigital_marketing_consultanti_just/
(Note, I didn't read the comments, comments on Reddit are generally a waste of time)
I especially liked the part where he was able to break into an extremely competitive space on Adwords by bidding on Competitor's names and using a comparison landing page to generate sales on his competitors terms. Brilliant Strategy.
Enjoy:
https://www.reddit.com/r/Entrepreneur/comments/4crxzx/im_an_seodigital_marketing_consultanti_just/
(Note, I didn't read the comments, comments on Reddit are generally a waste of time)
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