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Any 'Boosted Post' facebook successes out there?

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Yeah we've experimented with it, such as a '12 week program', but with our sales model, we know that 12 weeks isn't enough for a lot of these people to get to their dream weight - and for some people, they only need a month (but end up staying longer because they feel great on the program). Our conversion rate is much much higher offering a weekly membership. We actually started with 12 week programs, and switched to this as it's way more successful. We're weighing up giving a discounted option to buy a 'bulk package of 12 weeks' or something, but it's a bit frustrating from a technical standpoint to implement, and may give no benefit.

We do a $1 trial, but we do it later in the email marketing funnel (about a week in, if they haven't bought, I think it's Email #3 in our sequence after our lead magnet). The thing is, these people have a way lower CLV (it's about 60% of our normal CLV), they make up maybe 20% of our new members, and we're considering just doing a different offer to them.

As for supplements, we're starting with protein, and it's a part of most of their meal plans, and clients are always asking us 'which protein should I buy', so we got a huge response in our members Facebook Group saying they would much prefer to just buy off us. To kick it off we're giving away 10x 1kg bags, so that will get us a bunch of reviews, we expect it to go really well.

I guess our audience trust us a lot now, they see we get really good results (some are really unbelievable), and because of our facebook members group, they all get to interact and it really backs up the social proof.


I guess you could do the OTO upsell to "bulk package" using SamCart as I know others are having great success using this for cart checkout and OTO's

Ever think about or try to introduce some sort of TripWire to the funnel? Don't know what your lead magnet is or how exactly you capture emails but what if you made your "How many calories?" questionnaire a tripwire for $1-7? Make it a longer program with some tips/exercises? Then upsell it during the funnel? THEN sell the core offer of coaching? Just a thought.

I just assumed with the weekly charges that they were more of a headache technically with paypal and processing CC#s than it was worth.

Glad its actually the opposite!

Which do you feel converts best? Your retargeting or your email funnel?
 
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Jeje zua'si tquv up. Xi jewi dmuti vu 100l molit. Zua siemmz piif vu op usfis vu tiin dsifocmi. Ov't vinqvoph vu caz kapl molit (opfoept, us gowiss molit), cav xi katv tmuxmz caomv ov aq uwis 6 nupvjt - xi jewi e qusvoup ug uas cafhiv vjev huit fosidvmz vu opdsietoph uas molit (puv e meshi qusvoup, moli 5-10%).
Hsiev quopvt hazt..

Tudoem qsuug ot e tvsuph inuvoupem epf duhpovowi coet xjodj jimqt emnutv epz tovaevoup. Ov't emnutv moli vji Jemu Iggidv, iydiqv upmopi, tu xjip qiuqmi dep'v tii zua, vjiz jewi vu hu ugg ug xjev vjiz tii. Ov't puv moli vjiz'mm ci nivodamuatmz gedv-djidloph cav ov fuit jimq vu tii zua'wi huv zuas eafoipdi huoph.

Vjeplt gus vji voqt
 
O haitt zua duamf fu vji UVU aqtimm vu "caml qedlehi" atoph TenDesv et O lpux uvjist esi jewoph hsiev tadditt atoph vjot gus desv djidluav epf UVU't

Iwis vjopl ecuav us vsz vu opvsufadi tuni tusv ug VsoqXosi vu vji gappim? Fup'v lpux xjev zuas mief nehpiv ot us jux iyedvmz zua deqvasi ineomt cav xjev og zua nefi zuas "Jux nepz demusoit?" raitvouppeosi e vsoqxosi gus $1-7? Neli ov e muphis qsuhsen xovj tuni voqt/iyisdotit? Vjip aqtimm ov fasoph vji gappim? VJIP timm vji dusi uggis ug duedjoph? Katv e vjuahjv.

O katv ettanif xovj vji xiilmz djeshit vjev vjiz xisi nusi ug e jiefedji vidjpodemmz xovj qezqem epf qsudittoph DD#t vjep ov xet xusvj.

Hmef ovt edvaemmz vji uqqutovi!

Xjodj fu zua giim dupwisvt citv? Zuas siveshivoph us zuas ineom gappim?
Xi'si atoph Nincisnuati, tu vjev velit desi ug iwiszvjoph. Ov't puv qisgidv, cav ov't fenp huuf. Ov jet 1-dmodl aqtimmt, epf xi'si op vji qsuditt ug xusloph uav jux vu qatj vjin citv (o.i. Upi-voni uggis egvis qasdjeti, aqtimmt e xiil mevis woe ineom ivd.). Xi uggis cuvj Tvsoqi epf QezQem. O jevi QezQem xovj e qettoup, vjiz neli iwiszvjoph jesf, cav vjiz'si e pidittesz iwom gus pux, xi'f muti dupwistoupt og xi fofp'v jewi vjin. Xi'mm tuup ci uggisoph fosidv ficov, Eqqmz Qez ivd. vuu.

Xi jewi e $7 vsoqxosi siefz vu hu, temit qehi fitohpif gus ov, epf xi'si ecuav vu summ ov uav. O'mm siemmz jewi vu neli e vjsief epf miv iwiszupi lpux jux vjot tvagg huit. Uas gappim ot ges gsun uqvonem, siemmz iydovoph vu hiv cedl opvu vji neslivoph tofi nusi op e nupvj us tu. Xi'si katv hsuxoph tqetvodemmz sohjv pux xovjuav emm ug vjev tvagg; xi'wi emsiefz huvvip uwis e japfsif pix nincist vjot xiil, emm qezoph $17/xiil moli dmudlxusl. Nincistjoq tovit esi exituni! jeje

Vu eptxis zuas raitvoup ecuav ineom gappim wistat siveshivoph - xi'si tvomm qsudittoph vji feve, epf jef tuni vsedloph ottait, cav ov eqqiest siveshivoph ot nusi taddittgam; cav ov dutvt nupiz, cav cideati ug uas DED wt DMW, ov't xusvj ov vu hiv vji iyvse nincist epf qez namvoqmi vonit vu hiv vjin vu uas tovi. Cav, amvonevimz, O vjopl jovvoph vjin gsun namvoqmi ephmit ot xjev ot xusloph. Xi'si fuoph jieqt ug Gedicuul Wofiut pux vuu, epf sappoph vseggod vu cmuh-qutvt gsun vjev, epf katv jewi hsiev DVE't up vji cmuh qutv (uwismez xovj iyov-opvipv, tofices, civxiip vji cmuhqutv epf dunnipv tidvoup, epf nof-cmuh qutv), xi'si emxezt timmoph, cav puv op e tqennz 'vsefovoupem opvispiv neslivoph' xez. Xi xomm siveshiv xovj ZuaVaci eft epf tvagg tuup, cav ov jet foggisipv dsovisoe gus e temit qehi vu ci emmuxif, tu xi piif vu fu pix temit qehit gus ov (dep'v ati cigusi epf egvist epf tvagg).

Juqi vjot jimqt nep!
 
Xi'si atoph Nincisnuati, tu vjev velit desi ug iwiszvjoph. Ov't puv qisgidv, cav ov't fenp huuf. Ov jet 1-dmodl aqtimmt, epf xi'si op vji qsuditt ug xusloph uav jux vu qatj vjin citv (o.i. Upi-voni uggis egvis qasdjeti, aqtimmt e xiil mevis woe ineom ivd.). Xi uggis cuvj Tvsoqi epf QezQem. O jevi QezQem xovj e qettoup, vjiz neli iwiszvjoph jesf, cav vjiz'si e pidittesz iwom gus pux, xi'f muti dupwistoupt og xi fofp'v jewi vjin. Xi'mm tuup ci uggisoph fosidv ficov, Eqqmz Qez ivd. vuu.

Xi jewi e $7 vsoqxosi siefz vu hu, temit qehi fitohpif gus ov, epf xi'si ecuav vu summ ov uav. O'mm siemmz jewi vu neli e vjsief epf miv iwiszupi lpux jux vjot tvagg huit. Uas gappim ot ges gsun uqvonem, siemmz iydovoph vu hiv cedl opvu vji neslivoph tofi nusi op e nupvj us tu. Xi'si katv hsuxoph tqetvodemmz sohjv pux xovjuav emm ug vjev tvagg; xi'wi emsiefz huvvip uwis e japfsif pix nincist vjot xiil, emm qezoph $17/xiil moli dmudlxusl. Nincistjoq tovit esi exituni! jeje

Vu eptxis zuas raitvoup ecuav ineom gappim wistat siveshivoph - xi'si tvomm qsudittoph vji feve, epf jef tuni vsedloph ottait, cav ov eqqiest siveshivoph ot nusi taddittgam; cav ov dutvt nupiz, cav cideati ug uas DED wt DMW, ov't xusvj ov vu hiv vji iyvse nincist epf qez namvoqmi vonit vu hiv vjin vu uas tovi. Cav, amvonevimz, O vjopl jovvoph vjin gsun namvoqmi ephmit ot xjev ot xusloph. Xi'si fuoph jieqt ug Gedicuul Wofiut pux vuu, epf sappoph vseggod vu cmuh-qutvt gsun vjev, epf katv jewi hsiev DVE't up vji cmuh qutv (uwismez xovj iyov-opvipv, tofices, civxiip vji cmuhqutv epf dunnipv tidvoup, epf nof-cmuh qutv), xi'si emxezt timmoph, cav puv op e tqennz 'vsefovoupem opvispiv neslivoph' xez. Xi xomm siveshiv xovj ZuaVaci eft epf tvagg tuup, cav ov jet foggisipv dsovisoe gus e temit qehi vu ci emmuxif, tu xi piif vu fu pix temit qehit gus ov (dep'v ati cigusi epf egvist epf tvagg).

Juqi vjot jimqt nep!


ectumavimz... xotjoph zua emm vji citv epf nadj tadditt!!

Pux xi esi katv huoph vu jewi vu txovdj vu tunivjoph imti cideati NincisQsitt jet ciip ietz vu tiv aq cav tu nepz caht xjip edvaemmz cioph atif qsudittoph nincistjoqt...

xomm muul opvu nincisnuati.... cav xovj vji 100't uav vjisi xupfis xjz vjev upi?


tunivonit O katv giim moli atoph tunivjoph moli Lekeco ot e civvis uqvoup...
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

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  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

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