We've had problems all year with Google Analytics missing some website transactions. Using the downtime during the C0VlD-19 crisis we were able to do some more intensive testing and found that not only were many transactions not being tracked but that many were outright failing and appeared to do so at the 3DS stage.
We got in contact with our payment provider who confirmed the issue was 3DS and said that with some banks the error rate can be between 35 and 40%! Which is mental considering that as far as I know this is mandatory technology in Europe now.
I really don't want to think about how much money we've lost from abandoned carts over the last six months.
We got in contact with our payment provider who confirmed the issue was 3DS and said that with some banks the error rate can be between 35 and 40%! Which is mental considering that as far as I know this is mandatory technology in Europe now.
I really don't want to think about how much money we've lost from abandoned carts over the last six months.
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