Hola Fastlaners,
I've made an observation and I'd love to hear your thoughts (especially if you have experience with advertising & copywriting).
Copywriting is undoubtedly a very high ROI skill to learn. Being able to turn prospects into customers through persuasive writing is a money printing machine.
But I've come to the conlcusion the only way to make the big bucks is through selling your own products or services. The more you study the great copywriters, the more you realise most of them made many, many millions through owning the products (or at least part of) that they sold. Recently finished reading Joe Sugarman's book and it opened my eyes – Joe's company owned most of the products they sold. That's where they made the real money. They leveraged their advertising & copywriting expertise to make money on their own products.
With more modern copywriters, all the ones who seem to be "rich" are selling copywriting courses. I don't see any of them actually writing copy for clients (unless they own an agency).
Now I've worked as a copywriter (and in the advertising industry) for close to a decade. I'd like to think I'm pretty good at what I do, and I've made my clients some good cash over the years. I've also made nice money for myself (around £80-100k per year). But it seems pretty hard to progress from this point: there's only so much you can charge for your services and there's only so many hours you can work to deliver the copy.
I don't really have a question and I'm not looking for advice. I'm merely interested in your inputs.
Do you think you can make over a million working as a copywriter without selling courses or your own products? I'm not sure it's possible (maybe with royalties but that's also close to impossible to secure nowaday).
Cheers all,
Robbie
I've made an observation and I'd love to hear your thoughts (especially if you have experience with advertising & copywriting).
Copywriting is undoubtedly a very high ROI skill to learn. Being able to turn prospects into customers through persuasive writing is a money printing machine.
But I've come to the conlcusion the only way to make the big bucks is through selling your own products or services. The more you study the great copywriters, the more you realise most of them made many, many millions through owning the products (or at least part of) that they sold. Recently finished reading Joe Sugarman's book and it opened my eyes – Joe's company owned most of the products they sold. That's where they made the real money. They leveraged their advertising & copywriting expertise to make money on their own products.
With more modern copywriters, all the ones who seem to be "rich" are selling copywriting courses. I don't see any of them actually writing copy for clients (unless they own an agency).
Now I've worked as a copywriter (and in the advertising industry) for close to a decade. I'd like to think I'm pretty good at what I do, and I've made my clients some good cash over the years. I've also made nice money for myself (around £80-100k per year). But it seems pretty hard to progress from this point: there's only so much you can charge for your services and there's only so many hours you can work to deliver the copy.
I don't really have a question and I'm not looking for advice. I'm merely interested in your inputs.
Do you think you can make over a million working as a copywriter without selling courses or your own products? I'm not sure it's possible (maybe with royalties but that's also close to impossible to secure nowaday).
Cheers all,
Robbie
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