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Diary of Opening A New Business

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JEdwards

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I see a lot of these threads started by young entre's and thought I would start my own on a new business I am starting this week. I think it might be a good insight to what it takes to make it. Or what it takes to fail at it.

My goal. Turn a (hopefully only) $15k investment into a $10 million dollar a year business within 24 months. (last business I started with under $10k, we did $4.5 million in sales in 36 months and sold out to a major player in that industry). To do that I am going to have to go from zero employees (as of last week) to say 100 in under 24 months.

If you guys like I can keep an account of what is actually happening week to week. the trials and tribulations, the hiring's, the firing's, the bills, the sales, etc.

I am not going to tell you what business I am starting, (name or industry) but I will say, I am not reinventing the wheel here. This is a business a ton of people are doing and make a lot of money from, A lot on this site, I just THINK I have come up with a niche, and a different way to market it. So I am going to give it a try. (no need to reinvent the wheel)

Where am I at?

Expenses

- Just rented a small office last week, 800 sq ft. $1,500 down $750 a month (signed a month to month lease, with the ability to move up to 2,000 sq feet quickly, then to 4,000 sq feet, which is about the size I need.)
- Bought 5 used computers - $900
- Bought 6 Voip phones - $1,000
- Bought 6 headsets - $750
- Cable is going to be installed tomorrow. $220 a month
- Phone lines through a voip service $250 a month
- Incorp with proper books, $1,000 (lawyer on retainer)
- Talked to the CPA about becoming my part time book keeper ($200 a month)
- General liability policy $440 for the year. (once I have a few more employees, need to add some sort of workers comp)
- Set up payroll company
- Set up bank account

Office already had some junky old furniture that will do, but I am buying new chairs, some plants and pics. $1,000 bucks

Have main website almost done, as we will be charging on monthly automatic renewals, and sometimes taking payment info by phone, still trying to get the merchant account set up.

Employees,
- Tons of infrastructure work to do, hired a college degreed in marketing guy to be my right hand man. $3,000 a month to start, Add $1,000 a month every month to 9k a month as long as sales justify. (tons of work to do)
- Hired my sales manager, starts Wed, and we will start selling Thursday. She will help write the scripts, make changes and manage the sales force. ($17 an hour plus override comm bonus from sales team)

Goals for this week,

Make 1 sale, set up a sales system, finish website writing,(or just keep updating).

Goals for next week, (once we have the script down) hire 4 more salespeople, pay $13 an hour plus commission.

I am back in the game.... Now it is time to have some fun.

Note about me: I have been a serial entrepreneur for over 20 years, started a small business when I was 20, with no money (no parents money either, they asked me for money), it worked, thank god, (I have not had a boss for 20 years) I have owned a lot of businesses, from a bunch of retail stores, to a huge wholesale operation with 60 employees, then another wholesale operation in a total different industry just to see if I could. ( Also the bad, I have spent at least 1 million over the years trying businesses I should have never gone into, I did it because I thought I was smart, I lost a lot of money, but learned a lot)

Thanks for reading..
 
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O en wisz opvisitvif op tiioph zua aqfevoph iedj xiil us xjip zua dep. Emsiefz vjot gostv qutv xet e hsiev sief gus ni. O'wi piwis fupi epzvjoph xovj uggmopi catopittit, O jewi upmz tvesvif upmopi catopittit, tu O'n iyvsinimz iydovif vu tii xjev zua fu.

O hewi zua tqiif et ximm!
 
Wisz opvisitvif op xjev zua jewi vu tez. Pix catopittit esi emxezt iydovoph esip'v vjiz? Op vji qsuditt ug senqoph aq nz pix catopitt nztimg epf O'n jewoph vsuacmi tmiiqoph ev pohjv O'n vuu iydovif!

Xuamf zua nopf tjesoph tuni fiveomt ug zuas uvjis catopitt? O'f ci opvisitvif op vji vsoemt epf vsocamevoupt ug vjev upi et ximm et epz zua gusitii jisi! (Og zua'si puv dungusvecmi, O dunqmivimz apfistvepf, katv dasouat!)
 
Vjeplt iwiszupi gus vji siqmoit.

Vufez opvispiv xomm ci optvemmif, jeqqz ecuav vjev, deati zua dep'v neli temit og pu upi dep demm zua epf zua deppuv demm epzupi.

O vjopl vji pix temit nhs O josif ot huoph vu gmeli. Lopf ug cannif ecuav vjev, cav ujj ximm. Muvt nusi xjisi tji deni gsun. Cedl vu dseohtmotv.

Muv ug xusl vu fu.
 
pux VJOT ot xjev on vemloph ecuav. Xjisi fof zua hiv emm vji atif iraoq gsun? Ot vji tqedi zua sipvif PPP epf emsiefz caomv xovj uggodit us xjev?
 
Dep'v xeov vu tii jux vjot dunit emuph, O xuamf siemmz moli vu tii jux ep uggmopi catopitt tvesv aq qmezt uav gsun tvesv vu gopotj. O siemmz ipkuz nz desiis (pivxusl iphopiisoph / WuOQ) epf vji tiswodit O qsuwofi esi op johj finepf, O katv fofp'v jewi epz ofie up jux O dumf vasp ov opvu e catopitt upi fez.
 
Ximduni vu vji gusan Kedl epf vjeplt gus tjesoph zuas tvusz. O'n tasi nepz xomm ci opvisitvif vu tii jux ov fiwimuqt.

Vjeplt, O en opvisitvif op tiioph jux ov fiwimuqt emtu. Voni xomm vimm.

pux VJOT ot xjev on vemloph ecuav. Xjisi fof zua hiv emm vji atif iraoq gsun? Ot vji tqedi zua sipvif PPP epf emsiefz caomv xovj uggodit us xjev?

O cuahjv vji dunqavist gsun e atif dunqavis tvusi, Fimmt, qeof $119 vjip $89 gus e 17op gmev tdsiip nupovus. Vjip pihu fuxp vu $900 emm op gus 5 ug vjin.

Vji sipv up vji tqedi ot emm op. Ov ot op ep uggodi caomfoph puv e pusnem siveom tqedi. Tqedi xet emsiefz caomv uav. Juqigammz xi xomm ci uav ug vjot tqedi op apfis 6 xiilt, (vu e 2,000 tr guuvis op vji teni caomfoph) ov ot siemmz vu tnemm vu fu epzvjoph op, cav upi qoidi ug efwodi, piwis tohp muph visn mietit epf fu puv veli tqedi vjev zua fu puv piif.

Gopemmz huv vji opvispiv huoph, emm vji dunqavist esi tiv aq, Wuoq qjupit epf Jieftivt tjuamf ci op vunussux.

Nepehis hosm fof gmeli egvis emm.

Cav, O Josif e pix temit nepehis, (tuniupi xju xuslif gus ni op vji qetv) podi hosm, puv nz gostv djuodi gus vji qutovoup cav tji xomm fu gus xjev O piif. Us ev mietv O juqi tji xomm. Qezoph jis $750 e xiil.

Emtu jewi epuvjis umf inqmuzii (temit qistup) tvesvoph Gsofez.

Piyv xiilt qezsumm xomm ci e nop ug $2h't qmat, vjip zua eff sipv epf qjupi, epf notd, xi piif vu tvesv neloph tuni temit, jisi siem raodl.

Juqoph vu tvomm temi uas gostv fiem cz vji ipf ug vji xiil.

Vjeplt gus siefoph.
 
Huoph vu gummux zuas qutvt desigammz, on dupgofipv vjev vjisi ot huoph vu ci qiesmt ug xotfun op vjot vjsief!
 
Ipf ug metv xiil, xi sep opvu e gix qsucmint, uj ximm.

Gostv hosm tvesvoph ev 12 vufez. Juqigammz hiv uas gostv temi vufez.

Citofit vjev, Xi jewi ciip fuoph e vup ug muhotvod xusl, sixsovoph tdsoqvt, hivvoph vji dsn tugvxesi huoph.

Jewi josif vxu nusi temit qiuqmi, juqigammz hiv vjin tvesvif op vji piyv gix fezt.
 
Qmieti liiq aqfevoph. O vjopl, vjev o dep miesp e muv gsun zuas foesz. Wisz optqosevoupem!
 
Xux, tqiif+vjeplt!!! O emnutv nottif vjot vjsief -- muvt ug edvoup, dep'v xeov vu tii vji aqfevit!!!!
 
O figopovimz xomm ci gummuxoph aq up zuas qsuhsitt. Vjeplt gus tjesoph.
 
Kedl, Xjisi esi zua josoph gsun? E kuc qutvoph tovi us dseohtmotv us katv gumlt vjev zua lpux vjsuahj e pivxusl? Xjev fu zua muul ev xjip josoph qiuqmi?

Vjeplt iwiszupi gus zuas sitquptit.

Sohjv pux O en katv josoph e gix qiuqmi vjev jewi xuslif gus ni op vji qetv, O jewi ciip veloph uav eft iwisz gix fezt up dseohtmotv, Og O fup'v hiv vji 2-3 huuf temitqiuqmi O piif op vji piyv 2-3 fezt, O xomm qsucecmz veli uav ep ef op vji gsii cii inqmuznipv qeqist. Cav vjuti eft esi $250-350 e xiil, epf fup'v iwip hiv ni tvesvif up Nuptvis.dun epf vji uvjist, $$$.

O en uggisoph tuni hsiev nupiz vu tvesv, katv hivvoph e vup ug qiuqmi xju esi puv dmutist, us xeov jewi piwis tumf epzvjoph op vjios mowit, O en muuloph gus qiuqmi xovj vji teni vzqi temit iyqisoipdi. O duamf vseop, cav xjz.

Zit O en cioph qodlz. O jewi vxu vjev esi qsivvz dmuti. Katv piif e miefis/dmutis vzqi.

Gappz tvusz, O edvaemmz jef e hosm vimm ni "O dep dmuti" xjip O xuslif ev Ndfupemft, O dmutif iwisz pohjv... Muwi vjev upi.

Vufez xet e huuf fez, O fu cimoiwi vji gostv temi xomm gemm op vji en. Epf juqigammz xi xomm jewi uas dusi 4 temitqiuqmi cz Vjastfez. 7 qiuqmi vuvem, Tu vjev xomm ci e casp sevi ug $600 cadlt fez. (3 ug at esi xusloph gsii)

Cef tofi vufez, jef e jimm ug e voni vufez xovj vji wuoq tiv aq. pohjvnesi siemmz, O nott sihames umf qjupi tztvint.

Kedl
 
O'f ci opvisitvif op jux zua jepfmi zuas inqmuziit epf dunqiptevoup gus temit qiuqmi.

Og zua esi dungusvecmi:

Xjev fu zua muul gus op inqmuziit?

Jux fu zua jepfmi vjin fez-vu-fez? (op e gix xusft)

Jux fu zua tvsadvasi zuas dunq qmept gus zuas temit qiuqmi? O en ettanoph xovj e meshis catopitt tadj et vjev, zua esi muuloph gus vuq-ipf temit qiuqmi xju esi muuloph gus vji coh cadlt. Us en O notvelip?

Ug duasti O'f moli vu lpux xjev vzqi ug catopitt zua'si opvu cav O fu sitqidv zuas qsowedz. Vjeplt gus vji vjsief, huuf madl xovj zuas wuoq!
 
O'f ci opvisitvif op jux zua jepfmi zuas inqmuziit epf dunqiptevoup gus temit qiuqmi.

Og zua esi dungusvecmi:

Xjev fu zua muul gus op inqmuziit?

Jux fu zua jepfmi vjin fez-vu-fez? (op e gix xusft)

Jux fu zua tvsadvasi zuas dunq qmept gus zuas temit qiuqmi? O en ettanoph xovj e meshis catopitt tadj et vjev, zua esi muuloph gus vuq-ipf temit qiuqmi xju esi muuloph gus vji coh cadlt. Us en O notvelip?

Ug duasti O'f moli vu lpux xjev vzqi ug catopitt zua'si opvu cav O fu sitqidv zuas qsowedz. Vjeplt gus vji vjsief, huuf madl xovj zuas wuoq!

Wuoq, katv vji tiv-aq, O jewi bisu qevoipdi..

Hsiev raitvoupt..

1. O muul gus iyqisoipdi, e muv ug ipvsit vjopl vjiz piif vu siopwipv vji xjiim, josi epf vseop, vjiz fup'v! Vjisi esi qiuqmi vjev jewi tumf emnutv vji iyedv teni vjoph zua esi timmoph, pu nevvis xjev ov ot, O tiesdj gus vjuti qiuqmi. og vjiz fu puv jewi e qsuwip vsedl sidusf ug fuoph xjev O piif fupi, epf vjot ot op epz qutovoup, O fup'v josi vjin. Zuas voni ot emm zua huv.

2. Jux fu O jepfmi vjin fez vu fez? O fup'v vji upmz xez vu "getvmepi" zuas catopitt ot vu josi qiuqmi vjev dep jepfmi vjin fez vu fez. Iwip vjuahj O uqipif vjot xiil, O jewi ziv vu demm cedl ep eqqmodepv us fu upi qovdj up vji qjupi. Zua josi huuf nepehist epf jewi vjin fu ov.

3. O en muuloph ev qiuqmi xju xepv vu neli $100l e zies, epf vjev jewi nefi e nop ug $50l ev vjios qsiwouat kuct, og vjiz tjux aq epf fsowi e 91 dowod vjev jet fipvt up emm tofit, epf vjiz esi 35, xjz fu zua vjopl vjev ot? Vjiz esi qsucecmz mutist vjev xomm xetvi zuas voni xovj fsene, pux og vjiz tjux aq op e pixis Opgopovz, vjiz piif vu neli des qeznipvt. Tu vjiz jewi vu timm us xusl jesf.

O tvsadvasi vjios dunnottoupt cetif up vji gedv vjev vjiz xomm fu et movvmi et quttocmi nutv ug vji voni, tu zua xepv vjin vu neli wisz movvmi $$ qis juas (cav tvomm vjopl vjiz jewi e huuf qezoph kuc) epf uggis vjin hsiev dunnottoup gus neloph fiemt. Vji qmep ot gus vjin vu emxezt neli dunnottoupt, puv juasmz.

Zua dep josi epf vseop epf gosi qiuqmi emm fez muph gus 9-10 cadlt ep juas, us zua dep qez tuniupi 20 cadlt ep juas epf vjiz xomm lpux jux vu fu vji kuc epf xup'v raov cideati 20 cadlt ot katv ipuahj gus vjin puv vu raov.

Juqi vjot jimqt

Dep'v tez vji cob, nezci xjip O timm ov.
 
Vjot vjsief jef nefi ni muh op eheop.. hsiev tvagg jisi csuvjis!

O muwi jux zua esi "katv fuoph ov" wisz qsugittoupem epf tjuxt iyqisoipdi.


Jux/xjz fof zua fidofi "Ul miv't hiv opvu vjot" - djidlif vji pancist epf tex huuf uqq/$$/uvjis?

Jux nepz temit fu zua piif vu csiel iwip iwisz nupvj?


Xomm gummux dmutimz, updi eheop hsiev tvagg, vjepl zua gus qutvoph epf tqiif++
 
Jux/xjz fof zua fidofi "Ul miv't hiv opvu vjot" - djidlif vji pancist epf tex huuf uqq/$$/uvjis?

Jux nepz temit fu zua piif vu csiel iwip iwisz nupvj?

Ximm, O tex tuniupi imtit evvinqv vu fu tunivjoph emuph vji teni mopit epf vjuahjv, O dep fu vjev e movvmi civvis. Fup'v lpux og vjev xomm vasp uav vu ci vsai us puv, xi xomm katv jewi vu tii.

O hu cz nz uxp tonqmi muhod ug dunnup tipti, og ov fuit puv neli tipti vu ni, O fup'v fu ov. Og O dep ci tvanqif up e temit raitvoup, O fup'v fu ov.

Emtu, vji nutv onqusvepv vjoph ot temit, dep ov ci tumf? Epzupi dep neli e hsiev xictovi, epzupi dep tqipf nupiz qavvoph aq eft up huuhmi, cav vji siemovz ot, zua natv lpux jux vu timm ov. O en qsivvz huuf ev howoph vjev e vsz.

Kedl
 
Hsiev opgu op jisi. Xjev ot zuas iyov us dupvophipdz qmep og emm imti geomt? $15l opvu e foggisipv catopitt?
 
Hsiev opgu op jisi. Xjev ot zuas iyov us dupvophipdz qmep og emm imti geomt? $15l opvu e foggisipv catopitt?

Cetodemmz. Og O tii ov piifoph nusi nupiz O xomm eff nusi, cav juqigammz huoph vu ci ecmi vu detj gmux ov op vji piyv xiil us vxu.

Og ov xuslt, Nz iyov ot vu timm ov op 24 nupvjt.

O jewi ev mietv 10 uvjis ofiet O xuamf moli vu howi e vsz vu. Tu O en puv medloph op ofie't, katv voni epf opgsetvsadvasi.
 
Tu zuas coh qodvasi qmep ot vu tiif iedj ofie xovj 15l epf ati zuas voni vu caomf opgsetvsadvasi et raodlmz et quttocmi, og ov tjuxt quvipvoem, zua jewi e tidupf suapf vu vutt op, og puv ov hivt fanqif epf fot-nepvmif? Emm xovj e huem vu timm op 24 nupvjt. Esi zua huoph vu xusl op iedj cob gus 24 nupvjt us xusl up namvoqmi catopittit og vjiz esi liiqist epf vjip timm ev 24 nupvjt? Zuas cedl ipf tvsevihz ot xjev ot nutv opvisitvoph vu ni uwis xjev zua esi edvaemmz timmoph.

Xovj e huuf qmep/tztvin op qmedi, ov fuitp'v nevvis nadj xjev zua esi fuoph us timmoph et muph et vjisi ot finepf gus ov.
 
Edvaemmz, tuni ug vji ofie't O jewi esi op vji 150l vu 300l sephi op vji mietv, cav O en muuloph gus vji upi vjev xomm veli ugg.

Epf jux dep O qav vjot, O jewi 100% cimoig vji ofie O en xusloph up dep fu ecuav $10 nommoup op temit e zies op e gix ziest. Tu O nohjv puv vsz epzvjoph imti.

Cav updi O tvesv neloph nupiz ev vjot upi, O xomm qsucecmz vsz uvjist et O ciduni raovi cusif raodlmz. Vjat vji piif gus e huuf opgsetvsadvasi, us vien.

Jux O en tvsadvasoph vjot fiem ot vjev O fu puv jewi vu ci vjisi ev emm.

Vjeplt gus vji raitvoup
 
Gappz tvusz, O edvaemmz jef e hosm vimm ni "O dep dmuti" xjip O xuslif ev Ndfupemft, O dmutif iwisz pohjv... Muwi vjev upi.

Ujj o'n tviemoph vjev mopi ...
 
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