First, I'm nervous about posting here. After several years of wantrepreneurship and feeling inadequate, I've decided to jump headfirst into a service business I've been back and forth over for the last several months. With summer steadfastly approaching, I feel my time is now.
I owe much to this forum and hope to one day contribute in return. This is my first step in doing that.
Tasklist:
- pick a name and register a .com
- Register with the local regulatory agencies
- invest capital into supplies & tools
- obtain property and liability insurance
- figure out pricing structure
- figure out tax structure (currently thinking as registering an LLC which files as an s-corp)
- begin the copywriting process
- develop website/blog
What needs improvement:
- SEO
What I'm getting so far from SEO is that frequency (i.e. posting once per day) and consistency is critical. Strategically placing page specific key words in the URL, headlines, throughout the body, and anywhere else that makes sense helps so I understand. From what I hear a blog does wonders for inbound traffic rates and I can definitely see how a blog could be implemented in this service business.
- Copywriting
I feel I've learned a thing or two about copywriting since learning that it's fastlane applications are practically unlimited. I'm not great at it yet, but I've been trying (no success yet) to freelance over at upwork for a few weeks now to see how valuable my skillset is. It goes without saying I have a lot of improvement to do. It's hard to evaluate my skill when it hasn't been validated yet but I have a couple google docs available if anyone wants to read them.
- marketing and conversion
This goes hand in hand with copywriting, but in particular I was thinking about email marketing. For example, how critical is it? Word of mouth advertising they say is the biggest factor of all, I suppose the best way to achieve that is simpler than it sounds: do good, hard work and make the customer happy.
I'll be updating this later this week with an update on my progress. Any suggestions or advice is always welcome!
I owe much to this forum and hope to one day contribute in return. This is my first step in doing that.
Tasklist:
- pick a name and register a .com
- Register with the local regulatory agencies
- invest capital into supplies & tools
- obtain property and liability insurance
- figure out pricing structure
- figure out tax structure (currently thinking as registering an LLC which files as an s-corp)
- begin the copywriting process
- develop website/blog
What needs improvement:
- SEO
What I'm getting so far from SEO is that frequency (i.e. posting once per day) and consistency is critical. Strategically placing page specific key words in the URL, headlines, throughout the body, and anywhere else that makes sense helps so I understand. From what I hear a blog does wonders for inbound traffic rates and I can definitely see how a blog could be implemented in this service business.
- Copywriting
I feel I've learned a thing or two about copywriting since learning that it's fastlane applications are practically unlimited. I'm not great at it yet, but I've been trying (no success yet) to freelance over at upwork for a few weeks now to see how valuable my skillset is. It goes without saying I have a lot of improvement to do. It's hard to evaluate my skill when it hasn't been validated yet but I have a couple google docs available if anyone wants to read them.
- marketing and conversion
This goes hand in hand with copywriting, but in particular I was thinking about email marketing. For example, how critical is it? Word of mouth advertising they say is the biggest factor of all, I suppose the best way to achieve that is simpler than it sounds: do good, hard work and make the customer happy.
I'll be updating this later this week with an update on my progress. Any suggestions or advice is always welcome!
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