- Joined
- Jul 11, 2017
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- 15
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Hey there, everyone!
Short presentation: I've been working as a freelance copywriter since 2013. I don't really like writing, but I know my way around the field by now. Recently I've been thinking seriously about stepping it up, hiring young copywriters and scaling my business into an agency that way.
Problem (my action fake): I'm really anxious about asking anyone to work for me as a copywriter. I'm thinking "Hey, why on earth would they want to do that instead of just going directly to the paying client and get the whole cake for themselves?".
For instance, I can't stop thinking about plumbing businesses. A regular, private person plumber can't just start a plumbing business over night - he would need car(s), tools, materials etc. - all of which could easily cost a couple of hundred thousand dollars. So therefore, he takes a job at an already existing plumbing business instead.
But what about my case with copywriting? Why does the young 20-yo college student need me? He doesn't need to spend several hundred thousands of dollars on cars and expensive tools; he just needs his laptop, which he already owns, by the way.
This bugs me. Because frankly, I know it's possible. I've seen a specific guy around my age who is doing exactly what I want to do, and I just keep thinking "How on earth did he manage to persuade 10 youngsters to write for him instead of going directly to the clients?". Obviously I don't want to ask that guy, as we're competitors.
Anyway, I hope this all makes sense, and I guess I was just hoping that maybe one of two of you guys out there had already gone through a scenario like mine - maybe you succeeded and want to explain to me how the above problem resolves?
Very best regards!
Short presentation: I've been working as a freelance copywriter since 2013. I don't really like writing, but I know my way around the field by now. Recently I've been thinking seriously about stepping it up, hiring young copywriters and scaling my business into an agency that way.
Problem (my action fake): I'm really anxious about asking anyone to work for me as a copywriter. I'm thinking "Hey, why on earth would they want to do that instead of just going directly to the paying client and get the whole cake for themselves?".
For instance, I can't stop thinking about plumbing businesses. A regular, private person plumber can't just start a plumbing business over night - he would need car(s), tools, materials etc. - all of which could easily cost a couple of hundred thousand dollars. So therefore, he takes a job at an already existing plumbing business instead.
But what about my case with copywriting? Why does the young 20-yo college student need me? He doesn't need to spend several hundred thousands of dollars on cars and expensive tools; he just needs his laptop, which he already owns, by the way.
This bugs me. Because frankly, I know it's possible. I've seen a specific guy around my age who is doing exactly what I want to do, and I just keep thinking "How on earth did he manage to persuade 10 youngsters to write for him instead of going directly to the clients?". Obviously I don't want to ask that guy, as we're competitors.
Anyway, I hope this all makes sense, and I guess I was just hoping that maybe one of two of you guys out there had already gone through a scenario like mine - maybe you succeeded and want to explain to me how the above problem resolves?
Very best regards!
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