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I'm sure you know Chad Mureta -- he's offers a premium course that I'd definitely invest in if you're 100% ready to put your money where your mouth is. I'm pretty sure it's not cheap. https://appempire.com/class-session/
I've signed up to be notified of the next App Empire session, but so far they haven't scheduled any new ones. I have taken Carter Thomas's App Formula course http://www.bluecloudsolutions.com/courses/ and am in his and Muoyo Okome's facebook 'mastermind' groups. At this point I don't think I'd benefit that much from a new App Empire session after all of the research I've done. I'm on a weekly Google Hangouts based Q&A Webinar with Carter Thomas and have the ability to ask him questions about the business, it's been really helpful.
Yeah as you can tell from the progress thread I'm about 5 apps into creating my 'portfolio'. I'm stuck at low downloads for most of my apps, this latest one I discovered that the reason for low downloads is that I am 'blocked' from being ranked for a specific long tail keyword - which I found out later is trademarked.
So far profits have been negligible, I'm just trying to learn as much as I can at this time, I'm hoping somewhere down the line something clicks, all of this learning starts to pay off, and I start to make money. It seems I learn something new with every app I put out, but so far that has not translated into revenue.
I skimmed through your progress thread. It seems you're really serious about the "Massive app portfolio" strategy so I'll offer what advice I can - I would 100% focus on building niche apps that have less chance for massive explosions of popularity but higher chance for general success. The more specific you can define the problem the better.
So I had questions about your advice. I know there are two schools of thought about app business models:
1. Create a massive app portfolio of dozens of apps, optimize for trending keywords and subject matter, and promote your app as much as you can with a limited budget per app. Hopefully at least some of your apps wind up generating pretty good organic downloads and revenue from ads.
or
2. Spend a lot of time researching a niche, do things like review mining to identify features that are missing from competition - and then create a best in class, custom app that specifically solves that problem. On Okome's Daily Spark podcast, Tasnim Ahmed talked about how he went from riding the reskinning apps bandwagon - to focusing on one app and building a business around updating that app and listening to suggestions from users for new features. He was able to build Color Pop Effects to an app that makes close to 100k a month.
I'm following the 1st model and your advice assumes I'm following the 2nd model. I'm not making apps that solve problems like 'how do I make a collage of pictures for my Instagram', or 'how do I use my phone as a pdf scanner'. I tend to make funny photo apps and games, keyboard emojis, things of that nature. The reason why is - I tend to reuse code, I reskin my own apps and use templates sometimes - this is to minimize development time so I can get more apps out there hoping one will hit. I don't know how to translate 'the more specific you define the problem the better' - to the world of reskinning games and funny emoji apps. I hear what you are saying, though, business model 2 has more chance for sustained profits, and seems less of a 'crapshoot'. Due to my budget and time constraints however, I'm not able to pay a team of full time developers to create a custom app from scratch that will be best in class and solve a specific problem.
How would you adapt this advice to someone reskinning apps to build a massive portfolio like me?
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