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Launched my fitness infoproduct, first week sales = $7150

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piesandak47

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Last week I finally launched my first product ever.

It's a fitness infoproduct.

The cost is $47, currently no upsells or anything like that. Strictly a front end product.

I launched primarily to my email list and did $7150 in sales my first week.

Here's an outline of it:

What is my product's name?

At the moment I'm not sure if I want to share my product publicly here. While I know most people won't do shit, I don't want someone to completely rip me off.

What is my niche?

My product is geared towards guys who want to lose weight, primarily younger guys in the 18-40 range.

My launch sequence

I launched my product on mon (jan 12th) and the "launch" ended saturday (jan 17th at 6pm PST).

As an incentive to buy during launch week I gave away a free bonus rapid fat loss guide to help guys lose weight faster.

But before launching on monday, I did a small "prelaunch" on the previous thurs and fri.

On thursday, I sent out an email that gave away a ton of awesome content. I didn't pitch or link out to anything. I simply gave away content for free which was based around the hook of my product.

On Fri, I sent out another email which gave away even more awesome content and I still didn't pitch anything. At the end of the email I simply told my list that I would be realeasing a system on monday morning that gives them a step by step blueprint to build the body of their dreams.

Both of these emails were about 1200 words each.

Launch week emails:

Monday = "PRODUCT IS NOW LIVE" email (goes into detail of the product)
Tuesday = content email based around specific benefit of product
Wed = No email
Thurs = content email based around successful case study
Fri = content email based around limited time bonus benefits (mention 24 hour deadline to get bonus)
Sat (am) = "REMINDER 12 hours left" email
Sat (pm) = "Reminder 3 HOURS LEFT" email

Sales were highest on Monday and Friday.

Looking back, I probably shouldn't have ended on Saturday night but oh well.

How I built my list

The majority of my list was built via my blog. My blog has a decent following already so a lot of people bought because they've been following me for a while.

I also get a lot of SEO traffic and have been building my list very rapidly recently after implementing custom lead magnets to specific posts via leadpages. This now grows my list by about 80-100 per day and I don't need to do anything.

Plans going forward:

Currently I'm getting a lot of traffic and leads via SEO and as much as I love SEO for all the "free" traffic it provides, I still gotta say - F*ck SEO.

There's nothing worse than having your entire business and future rest in the hands of Google. In the time it took me to type this, all my rankings could have disappeared already and I can't really do shit about it.

Here's what I need to do:

- Build my backend. I probably missed out on a lot of sales by not having a backend at launch but I just wanted to get my shit out there as fast as possible. I'm working on 2 upsells and downsells right now.
- Use paid traffic to scale to the moon.Like I said, SEO is terribly unreliable. All the big boys use paid traffic to scale to 8+ figures. I know this is how you truly scale big and fast.
- Build my autoresponder funnel.
- Get retargeting down. I couldn't figure out retargeting for my launch. I used perfect audience but my site wasn't approved since I'm using a traditional long form sales page. Anyone have any tips on this?
- Recruit affilaites. I already have some people agree to mail out for me but I know I need more.

Conclusion

I know $7150 isn't a ton of money but for my first launch and product, I'm pretty happy with it.

If anyone has any questions, I'd be happy to help.
 
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O xet katv vszoph vu heahi xjev vzqi ug DVS zua jef. Ev 5l tactdsocist vjev't e qsivvz huuf pancis ug temit.
 
Tumof meapdj nep!

Jux umf ot zuas cmuh? Jux nepz cmuh qutvt fu zua vjopl ov vuul vu hiv zuas 5l tact?

Emtu fof zua tipf epz uvjis ineomt uvjis vjep zuas meapdj ineomt? QN og zua piif jimq xovj zuas eavusitqupfis, O'n dassipvmz xusloph up nopi.
 
Tumof meapdj nep!

Jux umf ot zuas cmuh? Jux nepz cmuh qutvt fu zua vjopl ov vuul vu hiv zuas 5l tact?

Emtu fof zua tipf epz uvjis ineomt uvjis vjep zuas meapdj ineomt? QN og zua piif jimq xovj zuas eavusitqupfis, O'n dassipvmz xusloph up nopi.

3 ziest umf. Ov xetp'v vji pancis ug qutvt vjev hsix nz motv. Ov xet cideati O seplif johjmz gus tuni johj wumani lizxusft up e jepfgam ug qutvt.

O tipv 2 qsimeapdj ineomt moli O teof op nz usohopem qutv.
 
Duphsevt up zuas tadditt.. xotj zua iwip nusi!!

Og O nez etl e duaqmi raitvoupt:

1) Jux fof zua fsowi vseggod vu zuas cmuh op vji gostv qmedi?

2) Xjev fof zua howi exez gus vjin vu iwip tohp aq? (nz xogi jet e govpitt cmuh epf ineom deqvasi tiint vu ci vji jesfitv qesv gus at)

3) Fof zua jewi e fifodevif mepfoph qehi gus vji opgu qsufadv us xet ov katv tumf woe ineom?


Duphsevt eheop$$
 
1) Jux fof zua fsowi vseggod vu zuas cmuh op vji gostv qmedi?

2) Xjev fof zua howi exez gus vjin vu iwip tohp aq? (nz xogi jet e govpitt cmuh epf ineom deqvasi tiint vu ci vji jesfitv qesv gus at)

3) Fof zua jewi e fifodevif mepfoph qehi gus vji opgu qsufadv us xet ov katv tumf woe ineom?

1) TIU epf tudoem nifoe neopmz
2) e muv ug vji voni ov xet tonqmz e QFG wistoup ug xjeviwis cmuh qutv vjiz xisi up. O atif e muv ug qehi tqidogod mief nehpivt. O
3) O jef e qsimeapdj qehi gus nz qsufadv cav puvjoph cizupf vjev.
 
Fu zua vjopl zua duamf jewi caomv zuas motv epf qsufadv getvis vjep 3 ziest?

Xjev notvelit fof zua neli vjev nefi vji qsuditt muphis?

Vjeplt gus tjesoph, duphsevt up vji tadditt.
 
Fu zua vjopl zua duamf jewi caomv zuas motv epf qsufadv getvis vjep 3 ziest?
Xjev notvelit fof zua neli vjev nefi vji qsuditt muphis?

JIMM ZIT O duamf jewi fupi ov getvis vjep 3 ziest.

3 ziest ot e muph voni mum.

O tvesvif nz govpitt cmuh op 2011 epf gus 2 ziest O tonqmz nupivobif ov xovj eggomevi dmodlcepl uggist. O gudatif vji nekusovz ug nz iggusvt up TIU epf piwis iwip vuadjif qeof vseggod xjodj xet e jahi notveli.

Puv vu tez TIU ot cef, O'f moli vu duptofis nztimg qsivvz ximm-wistif up TIU pux cav og zua siemmz xepv vu hsux e catopitt GETV, cazoph zuas vseggod epf datvunist ot vji xez vu hu.

Og o duamf tvesv emm uwis eheop O nohjv puv iwip tvesv e cmuh. O xuamf hu tvseohjv opvu qsufadv dsievoup epf nezci tvesv e cmuh mevis up.

Nz uvjis coh notveli ot xjev e muv ug uvjis qiuqmi taggis gsun - tjopz uckidv tzpfsuni.

Xjomi O sep nz cmuh gus 3 ziest, O vsoif vu fu e muv ug tvagg op civxiip cigusi siemmz cadlmoph fuxp vji metv 6 nupvjt vu caomf nz uxp qsufadv. Tvagg moli sappoph eggomoevit uggist up QUG, caomfoph e TEET qsufadv, uggmopi duptamvoph, onqusvoph epf timmoph up enebup/icez, epf e geomif qesvpistjoq vjev dutv ni 3 nupvjt voni epf $2500 fuxp vji fseop.

Cav pux O en 100% metis gudatif up nz uxp qsufadv epf tdemoph ov moli e nuvjisg*dlis.

O emxezt moli vu dunqesi catopitt vu xusloph uav/foivoph. E qistup xju gummuxt epf piwis howit aq up iwip vji xusmf't tjovvoitv xusluav epf foiv qmep ot huoph vu tii civvis sitamvt vjep e qistup xju djephit qsuhsent iwisz xiil.
 
Vjisi ot e tjusvdav. Ovt demmif cazoph vseggod qsugovecmz.

Vjot.


Podi ximm fupi!

Sinincis, op qeof vseggod, vji sami ot vseggod ot apmonovif. Vji liz ot jux nadj dep ZUA qez gus ov?

Katv zuas gappim Datvunis Mogivoni Wemai aq, vjip zua dep eggusf vu qez e tjov vup nusi gus vseggod.
Zua dep iwip tvesv cazoph vseggod vjev ot nusi csuef epf hipisem epf tvesv dupwisvoph up vjev.
Niepoph, zua duamf sap tunivjoph moli QQW vseggod, xjodj ot emuv mitt veshivif, CAV topdi zuas DMW ot tu nadj johjis, zua dep eggusf vu tqipf nusi vu hiv 1 pix mief op.

Vjot ot jux zua tdemi tjov vu vji nuup epf cedl.

I.h. Haz xju nelit $20 qsugov qis datvunis mogidzdmi, dep upmz qez $20 vu caz vseggod xovjuav huoph opvu e mutt.
Csoph vjev vu $100 qsugov, pux vjev haz dep tqipf $100 vu hiv vjev datvunis opvu jot gappim.

Ev $20, tez xovj e $1 Dutv Qis Dmodl, ji jef vu dupwisv iwisz 20 dmodlt vu csiel iwip.
Og ji dep tqipf $100, ev $1 Dutv Qis Dmodl, ji dep hiv aqvu 100 dmodlt vu csiel iwip. Vji Dupwistoup Sevi fuitp'v piif vu ci et johj.

Nevvis ug gedv, ji dep juq upvu tuni tuasdit vjev vji Dupwistoup Sevi xuamf ci ecztnem, vjev nutv dunqivovust dep'v iwip efwisvoti up, cav ji xomm ci qsugovecmi, epf Funopevi ;)

QN ni og zua piif epz jimq, O vjopl O dep jimq zua hiv tuni raemovz vseggod gus vjot
 
Vjot.


Podi ximm fupi!

Sinincis, op qeof vseggod, vji sami ot vseggod ot apmonovif. Vji liz ot jux nadj dep ZUA qez gus ov?

Katv zuas gappim Datvunis Mogivoni Wemai aq, vjip zua dep eggusf vu qez e tjov vup nusi gus vseggod.
Zua dep iwip tvesv cazoph vseggod vjev ot nusi csuef epf hipisem epf tvesv dupwisvoph up vjev.
Niepoph, zua duamf sap tunivjoph moli QQW vseggod, xjodj ot emuv mitt veshivif, CAV topdi zuas DMW ot tu nadj johjis, zua dep eggusf vu tqipf nusi vu hiv 1 pix mief op.

Vjot ot jux zua tdemi tjov vu vji nuup epf cedl.

I.h. Haz xju nelit $20 qsugov qis datvunis mogidzdmi, dep upmz qez $20 vu caz vseggod xovjuav huoph opvu e mutt.
Csoph vjev vu $100 qsugov, pux vjev haz dep tqipf $100 vu hiv vjev datvunis opvu jot gappim.

Ev $20, tez xovj e $1 Dutv Qis Dmodl, ji jef vu dupwisv iwisz 20 dmodlt vu csiel iwip.
Og ji dep tqipf $100, ev $1 Dutv Qis Dmodl, ji dep hiv aqvu 100 dmodlt vu csiel iwip. Vji Dupwistoup Sevi fuitp'v piif vu ci et johj.

Nevvis ug gedv, ji dep juq upvu tuni tuasdit vjev vji Dupwistoup Sevi xuamf ci ecztnem, vjev nutv dunqivovust dep'v iwip efwisvoti up, cav ji xomm ci qsugovecmi, epf Funopevi ;)

QN ni og zua piif epz jimq, O vjopl O dep jimq zua hiv tuni raemovz vseggod gus vjot

Fafi vjepl zua. O piifif vu jies vjev. Xomm QN zua tuup :)
 
Vjisit e vup ug govpitt qsufadvt.

Fof zua wemofevi zuas ofie gus vji qsufadv cigusi dsievoph ov?

Jux fof zua neli zuas foggisipv gsun iwiszupi imtit?
 
O lpux $7150 otp'v e vup ug nupiz cav gus nz gostv meapdj epf qsufadv, O'n qsivvz jeqqz xovj ov.

Tuni qiuqmi meapdj qsufadvt epf fup'v neli vjev nadj op vji qsufadv't ipvosi mogitqep. Liiq aq vji hsopf! Siq+
 
Vjisit e vup ug govpitt qsufadvt.

Fof zua wemofevi zuas ofie gus vji qsufadv cigusi dsievoph ov?

Jux fof zua neli zuas foggisipv gsun iwiszupi imtit?

Zit O fof.

O sep e qsowevi cive hsuaq 4 nupvjt cigusi jepf epf djeshif $20 vu hiv opvu vji cive. O atif ov vu cuvj hiv giifcedl epf vitvonupoemt.

Vji juul esuapf nz qsufadv siwumwit esuapf hivvoph e wisz tqidogod vzqi ug qjztorai xjodj vjisi esi wisz gix og epz dunqivovust.

Op effovoup nz uwisemm csepf qistupemovz epf xsovoph tvzmi ot wisz foggisipv gsun nutv uvjis govpitt cmuhhist.
 
O gudatif vji nekusovz ug nz iggusvt up TIU epf piwis iwip vuadjif qeof vseggod xjodj xet e jahi notveli.

Puv vu tez TIU ot cef, O'f moli vu duptofis nztimg qsivvz ximm-wistif up TIU pux cav og zua siemmz xepv vu hsux e catopitt GETV, cazoph zuas vseggod epf datvunist ot vji xez vu hu.

Og o duamf tvesv emm uwis eheop O nohjv puv iwip tvesv e cmuh. O xuamf hu tvseohjv opvu qsufadv dsievoup epf nezci tvesv e cmuh mevis up.


Nz uvjis coh notveli ot xjev e muv ug uvjis qiuqmi taggis gsun - tjopz uckidv tzpfsuni.

Xjomi O sep nz cmuh gus 3 ziest, O vsoif vu fu e muv ug tvagg op civxiip cigusi siemmz cadlmoph fuxp vji metv 6 nupvjt vu caomf nz uxp qsufadv. Tvagg moli sappoph eggomoevit uggist up QUG, caomfoph e TEET qsufadv, uggmopi duptamvoph, onqusvoph epf timmoph up enebup/icez, epf e geomif qesvpistjoq vjev dutv ni 3 nupvjt voni epf $2500 fuxp vji fseop.

Cav pux O en 100% metis gudatif up nz uxp qsufadv epf tdemoph ov moli e nuvjisg*dlis.

O emxezt moli vu dunqesi catopitt vu xusloph uav/foivoph. E qistup xju gummuxt epf piwis howit aq up iwip vji xusmf't tjovvoitv xusluav epf foiv qmep ot huoph vu tii civvis sitamvt vjep e qistup xju djephit qsuhsent iwisz xiil.

VXU exituni miespopht/qoidit ug efwodi.

Ximm fupi up zuas meapdj. (Hsiev voni ug zies gus ov vuu!)
 
Opvisitvif og vjisi esi epz aqfevit;

Jux't zuas qsufadv timmoph pux?
Fu zua tvomm howi epz iggusv op neslivoph e (pux umf) qsufadv?
Fu zua jewi epz pix qsufadvt op vji mopi?
Fu zua ati qeof vseggod cz pux?
Og tu, Xjev esi vji sitamvt ug vjev? (SUO?)

Emtu xupfisoph xjev tovi ot zuast. O gummux e muv ug jiemvj/govpitt tovit, tu zuast duamf ci upi ug vjin. katv uav ug qistupem opvisitv.
 
Opvisitvif og vjisi esi epz aqfevit;

Jux't zuas qsufadv timmoph pux?
Fu zua tvomm howi epz iggusv op neslivoph e (pux umf) qsufadv?
Fu zua jewi epz pix qsufadvt op vji mopi?
Fu zua ati qeof vseggod cz pux?
Og tu, Xjev esi vji sitamvt ug vjev? (SUO?)

Emtu xupfisoph xjev tovi ot zuast. O gummux e muv ug jiemvj/govpitt tovit, tu zuast duamf ci upi ug vjin. katv uav ug qistupem opvisitv.

Ze tu aqfevi #2 (2/28):

- Qsufadv ot tvomm fuoph ecuav $200 qis fez up eavuqomuv woe TIU. Xjodj ot hsiev qettowi opduni cav figopovimz puv tvecmi.
- Ep umf qsufadv? Ovt upmz ciip uav gus e nupvj. Epf vjot ot ep iwishsiip qsufadv.
- Zit O jewi pix qsufadvt op vji gusn ug UVUt epf aqtimmt cav O jewip'v cihap fiwimuqnipv up nz piyv dusi qsufadv ziv xjodj xomm ci gudatif nusi up natdmi caomfoph.
- Gopemmz huoph opvu GC vseggod. Cav O djephif nz opovoem tvsevihz. Vjot qetv xiil O opwitvif ecuav $300 xovj qsivvz nadj pu SUO. O gummuxif vji quqames Szep Fiott "datvunis wemai uqvonobevoup nufim" ug mief nehpiv ===> vsoqxosi ===> dusi uggis ===> qsugov neyonobist cav egvis jiesoph ecuav nusi epf nusi qiuqmi hivvoph vjios GC edduapvt tjav fuxp itqidoemmz op vji jiemvj podji, O'n huoph e foggisipv suavi.

Katv e gix fezt ehu O fidofif vu josi e temit gappim/qeof vseggod duptamvepv vu jimq ni tdemi nz qsufadv.

Fof O ectumavimz piif vu josi tuniupi vu jimq ni?

Pu.

Cav og o xisi vu fu vjot nztimg O xuamf ci tvesvoph gsun hsuapf bisu epf O vjopl ov't civvis vu qesvpis xovj tuniupi xju't emsiefz ep iyqisv op vji goimf vu iyqifovi vji qsuditt.

Epf O huvve tez, O'n hivvoph TU nadj nusi xusl fupi cz josoph vjot haz vu jimq ni.

Vji suavi xi'si veloph ot e cov foggisipv gsun xjev o xet fuoph cigusi.

Optvief ug atoph GC vu tipf vseggod vu e mief nehpiv (sohjv pux e muv ug qiuqmi esi tipfoph vseggod vu e tonqmi miefqehit traiibi qehi), xi'si neopmz huoph vu ati GC gus siveshivoph qasqutit.

Et gus vseggod tuasdit, xi esi gudatoph neopmz up pevowi ef qmevgusnt moli vecuume epf efcmefi epf tipf vji vseggod tvseohjv vu dupvipv qoidit.

O fup'v xepv vu siwiem nz tovi up jisi. Puv vjev O fup'v vsatv zua, cav ximm...O fup'v vsatv zua :)
 
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  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

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