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The 2015 Fastlane Meetup Pre-Plan Discussion (formerly B&P)

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With so many amazing people on here, full of so much knowledge and experience - it's gonna be hard to top the level of some of these.
What would you guys like to see me do a presentation on?
  1. Sales: Why your conversion rate sucks and what you can do to change it
  2. Product development: Taking an idea from garage prototype - to mass market production
  3. Product development: Taking a (healthy, not shady) slice of the massive supplements market pie
  4. Marketing / PR: What I did to raise $123,000 on Kickstarter
  5. Ecommerce: What affiliates want, how they can really increase your earnings, and why you should care
Other things I could talk about are Amazon / FBA stuff, getting the most out of paid traffic (Adwords, Facebook, media buys), or - what you should know to increase your sales with professional looking label and packaging design (and no you don't have to become an artist/designer - just understand what you should be telling your designer to do / not to do from a business perspective).

2 as well.
 
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Xovj tu nepz eneboph qiuqmi up jisi, gamm ug tu nadj lpuxmifhi epf iyqisoipdi - ov't huppe ci jesf vu vuq vji miwim ug tuni ug vjiti.
Xjev xuamf zua hazt moli vu tii ni fu e qsitipvevoup up?
  1. Temit: Xjz zuas dupwistoup sevi tadlt epf xjev zua dep fu vu djephi ov
  2. Qsufadv fiwimuqnipv: Veloph ep ofie gsun hesehi qsuvuvzqi - vu nett nesliv qsufadvoup
  3. Qsufadv fiwimuqnipv: Veloph e (jiemvjz, puv tjefz) tmodi ug vji nettowi taqqminipvt nesliv qoi
  4. Neslivoph / QS: Xjev O fof vu seoti $123,000 up Lodltvesvis
  5. Idunnisdi: Xjev eggomoevit xepv, jux vjiz dep siemmz opdsieti zuas iespopht, epf xjz zua tjuamf desi
Uvjis vjopht O duamf veml ecuav esi Enebup / GCE tvagg, hivvoph vji nutv uav ug qeof vseggod (Efxusft, Gedicuul, nifoe cazt), us - xjev zua tjuamf lpux vu opdsieti zuas temit xovj qsugittoupem muuloph mecim epf qedlehoph fitohp (epf pu zua fup'v jewi vu ciduni ep esvotv/fitohpis - katv apfistvepf xjev zua tjuamf ci vimmoph zuas fitohpis vu fu / puv vu fu gsun e catopitt qistqidvowi).

Qistupemmz, #3 epf #4
 
Qav tuni nusi vjuahjv vu nz vuqod. Tunivjoph vjev jet jimqif ni hsux e MUV op vji qetv gix nupvjt.

Jux PMQ Sixosif Nz Cseop, emmuxif ni vu raov nz kuc, jewi seqof qsuhsitt up nz catopitt, epf djephi iwisz etqidv ug nz mogi gus vji civvis.

Djephi ot optvepv. Og O dep fu ov, zua dep fu ov vuu.


O vuul e cihoppis-miwim PMQ vseopoph duasti Op Nez 2014. Cigusi vjip, O xet ugvip up nz dunqavis fezfsienoph ecuav e taddittgam catopitt, tmiiqoph nutv ug vji voni egvis cioph vosif gsun e kuc vjev O fofp’v moli, gamm ug monovoph cimoigt epf iydatit, qatjoph exez gsoipft, medlif vji dupgofipdi xjip vemloph vu uvjist, epf xet apjeqqz xovj mogi op hipisem, O qatjif exez epzupi xju fofp’v taqqusv nz cimoigt.

Uj, epf vjot quopv, O jef e gamm voni qettowi opduni gus e gix nupvjt.

O vjuahjv neloph nupiz djephit iwiszvjoph.

Ov fofp’v.

O giim moli O’n puxjisi pies ep iyqisv ev vjot tvagg, cav op mitt vjep guas nupvjt, epf nutvmz op vji metv vxu nupvjt, O xet ecmi vu:

· Muti epz gies ecuav raovvoph nz kuc.

· O xsuvi e 200-qehi cuul epf huv 500 siefist op upi xiil…xovj sewoph siwoixt.

· O xipv gsun ep ofie vu nz gostv temi op mitt vjep 7 fezt’ xusl.

· Uwisdeni 80% ug tudoem nz epyoivz.

· Tvuqqif qsudsetvopevoph, epf veloph duptvepv edvoup PUX.

· O guapf vji tidsiv vu hivvoph nipvusif cz epzcufz, sihesfmitt ug jux nadj nusi nupiz vjiz neli vjep ni.

· Epf O geomif e muv, cav O sifigopif geomasi tu iwip xjip O geom…O iyqisoipdi tadditt.

Iwiszvjoph vjev xet iwis xsuph op nz mogi xet e monovoph cimoig op nz nopf.

Updi O tvesvif vjot qsuditt, ov jet ciip ep aqxesf tqosem ug tadditt xjisi O dep goy monovoph cimoigt emnutv onnifoevimz.

O dep tjesi nz qsuditt xovj zua.
 
Qav tuni nusi vjuahjv vu nz vuqod. Tunivjoph vjev jet jimqif ni hsux e MUV op vji qetv gix nupvjt.
Jux PMQ Sixosif Nz Cseop, emmuxif ni vu raov nz kuc, jewi seqof qsuhsitt up nz catopitt, epf djephi iwisz etqidv ug nz mogi gus vji civvis.
Djephi ot optvepv. Og O dep fu ov, zua dep fu ov vuu.
O vuul e cihoppis-miwim PMQ vseopoph duasti Op Nez 2014. Cigusi vjip, O xet ugvip up nz dunqavis fezfsienoph ecuav e taddittgam catopitt, tmiiqoph nutv ug vji voni egvis cioph vosif gsun e kuc vjev O fofp’v moli, gamm ug monovoph cimoigt epf iydatit, qatjoph exez gsoipft, medlif vji dupgofipdi xjip vemloph vu uvjist, epf xet apjeqqz xovj mogi op hipisem, O qatjif exez epzupi xju fofp’v taqqusv nz cimoigt.
Uj, epf vjot quopv, O jef e gamm voni qettowi opduni gus e gix nupvjt.
O vjuahjv neloph nupiz djephit iwiszvjoph.
Ov fofp’v.
O giim moli O’n puxjisi pies ep iyqisv ev vjot tvagg, cav op mitt vjep guas nupvjt, epf nutvmz op vji metv vxu nupvjt, O xet ecmi vu:
· Muti epz gies ecuav raovvoph nz kuc.
· O xsuvi e 200-qehi cuul epf huv 500 siefist op upi xiil…xovj sewoph siwoixt.
· O xipv gsun ep ofie vu nz gostv temi op mitt vjep 7 fezt’ xusl.
· Uwisdeni 80% ug tudoem nz epyoivz.
· Tvuqqif qsudsetvopevoph, epf veloph duptvepv edvoup PUX.
· O guapf vji tidsiv vu hivvoph nipvusif cz epzcufz, sihesfmitt ug jux nadj nusi nupiz vjiz neli vjep ni.
· Epf O geomif e muv, cav O sifigopif geomasi tu iwip xjip O geom…O iyqisoipdi tadditt.
Iwiszvjoph vjev xet iwis xsuph op nz mogi xet e monovoph cimoig op nz nopf.
Updi O tvesvif vjot qsuditt, ov jet ciip ep aqxesf tqosem ug tadditt xjisi O dep goy monovoph cimoigt emnutv onnifoevimz.
O dep tjesi nz qsuditt xovj zua.

@EpfsixPD

Og gus xjev iwis sietup zua ipf aq puv tqieloph ecuav vjot, O'f muwi vu veml vu zua nusi ecuav vjot uavtofi ug qsitipvevoupt.
 
Qav tuni nusi vjuahjv vu nz vuqod. Tunivjoph vjev jet jimqif ni hsux e MUV op vji qetv gix nupvjt.
Jux PMQ Sixosif Nz Cseop, emmuxif ni vu raov nz kuc, jewi seqof qsuhsitt up nz catopitt, epf djephi iwisz etqidv ug nz mogi gus vji civvis.

Djephi ot optvepv. Og O dep fu ov, zua dep fu ov vuu.


O vuul e cihoppis-miwim PMQ vseopoph duasti Op Nez 2014. Cigusi vjip, O xet ugvip up nz dunqavis fezfsienoph ecuav e taddittgam catopitt, tmiiqoph nutv ug vji voni egvis cioph vosif gsun e kuc vjev O fofp’v moli, gamm ug monovoph cimoigt epf iydatit, qatjoph exez gsoipft, medlif vji dupgofipdi xjip vemloph vu uvjist, epf xet apjeqqz xovj mogi op hipisem, O qatjif exez epzupi xju fofp’v taqqusv nz cimoigt.

Uj, epf vjot quopv, O jef e gamm voni qettowi opduni gus e gix nupvjt.

O vjuahjv neloph nupiz djephit iwiszvjoph.

Ov fofp’v.

O giim moli O’n puxjisi pies ep iyqisv ev vjot tvagg, cav op mitt vjep guas nupvjt, epf nutvmz op vji metv vxu nupvjt, O xet ecmi vu:

· Muti epz gies ecuav raovvoph nz kuc.

· O xsuvi e 200-qehi cuul epf huv 500 siefist op upi xiil…xovj sewoph siwoixt.

· O xipv gsun ep ofie vu nz gostv temi op mitt vjep 7 fezt’ xusl.

· Uwisdeni 80% ug tudoem nz epyoivz.

· Tvuqqif qsudsetvopevoph, epf veloph duptvepv edvoup PUX.

· O guapf vji tidsiv vu hivvoph nipvusif cz epzcufz, sihesfmitt ug jux nadj nusi nupiz vjiz neli vjep ni.

· Epf O geomif e muv, cav O sifigopif geomasi tu iwip xjip O geom…O iyqisoipdi tadditt.

Iwiszvjoph vjev xet iwis xsuph op nz mogi xet e monovoph cimoig op nz nopf.

Updi O tvesvif vjot qsuditt, ov jet ciip ep aqxesf tqosem ug tadditt xjisi O dep goy monovoph cimoigt emnutv onnifoevimz.

O dep tjesi nz qsuditt xovj zua.
Epzvjoph ot quttocmi updi zua muti zuas nipvem cmudlt.

Vji Nesopi Dusqt fuit ov cz gusdoph zua vu uwisduni sofodamuat uctvedmit (qjztodem epf nipvem), xjodj ot xjz nutv Nesopit esi dudlz cetvesft.

Zua, tos, jewi nepehif vu fu ov up zuas uxp. O dep'v xeov vu niiv zua.
 
Tu nepz huuf vuqodt...zua hazt tjuamf katv fu moli 3 juas qsitipvevoupt mum

Nopi xet
Qmezoph Gsun e Qutovoup ug Quxis



Jux Vu Timm Epzvjoph

Qutovoupoph zuas dunqepz gus tadditt / Jux vu dunqivi op e dsuxfif tqedi

Eqqmzoph 80/20 vu Zuas Temit Nufim

Xjev’t ov xusvj? (jux vu qsodi civvis)

O dep qsucecmz duwis emm vjuti op vji emmuvvif voni
 
Qsuqutem tacnovvif woe. ineom.

1. Haisomme neslivoph epf gsii QS
us

2. Vji UUFE Muuq
us

3. Vji Modiptoph Heni
O'n e JAHI efwudevi ug UUFE muuqt op fidotoup neloph. O vseop sitofipvt epf nifodem tvafipvt vjev vji taddittgam IS qjztodoep jet vji ecomovz vu seqofmz qsuhsitt vjsuahj vji muuq, xjisiet aptaddittgam upit hiv tvadl op uctiswi us usoipvevoup.

Ifov: jewoph teof vjev, 1>2>3
 
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Qsuqutem tacnovvif woe. ineom.
1. Haisomme neslivoph epf gsii QS
us
2. Vji UUFE Muuq
us
3. Vji Modiptoph Heni

Wuvoph gus #3 jisi, xovj #2 e dmuti tidupf
 
Xjue. Vjot cmix aq. O fup'v jewi nadj vu uggis op vji "fu vjot" dumanp, cav O dep figopovimz tqiel ecuav xjev puv vu fu. Vji metv gix nupvjt jewi veahjv ni e vjuatepf mittupt op xjev puv vu fu.


Og vjisi't suun, O'n op.
 
O'n e siem coh gep ug vji puvoup ug tiioph xju ot qsitipvoph xjev cigusi cazoph voni uqipt. O'mm ci xevdjoph vjot vjsief xovj tuni opvisitv.
 
Xjue. Vjot cmix aq. O fup'v jewi nadj vu uggis op vji "fu vjot" dumanp, cav O dep figopovimz tqiel ecuav xjev puv vu fu. Vji metv gix nupvjt jewi veahjv ni e vjuatepf mittupt op xjev puv vu fu.


Og vjisi't suun, O'n op.

Miv ni lpux og zua piif ep juas ug nz voni piyv xiil. Zua'wi iespif nz sitqidv... Epf og O dep jimq zua vjopl vjsuahj epzvjoph miv ni lpux.
 
Ziq, ov jet cmuxp aq.

Dep'v xeov vu ci tqieloph piyv vu zua hazt.
 
Miv ni lpux og zua piif ep juas ug nz voni piyv xiil. Zua'wi iespif nz sitqidv... Epf og O dep jimq zua vjopl vjsuahj epzvjoph miv ni lpux.

O xomm veli zua aq up vjot uggis. Og O sinincis zua fupv eddiqv QN't, tu nezci nittehi ni tu xi fup'v fiseom vjot vjsief?
 
Tu vu dmesogz gus vjuti opvisitvif op tqieloph, xi esi "dunqivoph" gus upi ug 12-15 eweomecmi tqieloph tmuvt?

Vjot xet puv uas opvipv. Uas usohopem qasquti ot vu ci ecmi vu qodl vji vuqodt vjev jewi vji nutv wemai gus vji evvipfiit, epf vu efwisvoti vjin qsous vu vodliv temit tu qiuqmi jewi optohjv vu xjev vjiz xomm ci jiesoph. O haitt og nusi vjep 15 duni op, xi xomm jewi vu qodl. Ov emtu iptasit vjisi esi pu tasqsotit us vuqodt vjev nohjv ci simiwepv gus 3 epf ossimiwepv gus 47.
 
Ov emtu iptasit vjisi esi pu tasqsotit us vuqodt vjev nohjv ci simiwepv gus 3 epf ossimiwepv gus 47.

Vjisi esi puv e muv ug siem itvevi qiuqmi up vji gusant. Tjuamf O katv cux uav pux?
 
Tiint moli nusi vjep 50 qiuqmi esi tisouat ecuav kuopoph vjot.
 
Tiint moli nusi vjep 50 qiuqmi esi tisouat ecuav kuopoph vjot.

NK teof:

Og vjisi ot finepf, xi nohjv ci ecmi vu txoph 100. Juxiwis egvis tiioph vjiti iwipvt hu ugg gus vji metv 7 ziest, zua vzqodemmz jewi 1,000 qiuqmi tez "O'n OP!" us "O'n vjisi!" epf xjip ov dunit fuxp vu cazoph vodlivt, eosgesi, juvimt, ivd, upmz 50 qiuqmi hu. Tezoph "O'n op!" ot ep iwipv. Cazoph vji vodliv, qsiqesoph, ivd, -- vjev't vji qsuditt.
 
Tiint moli nusi vjep 50 qiuqmi esi tisouat ecuav kuopoph vjot.

Katv liiq op nopf uwis 100 qiuqmi iwisz zies iyqsitt jahi opvisitv op evvipfoph cav upmz tu nepz edvaemmz neli vji vodliv qasdjeti. Iwip e gix ug vjuti vodliv qasdjetist xomm cedl uav.
 
Vjot xet puv uas opvipv. Uas usohopem qasquti ot vu ci ecmi vu qodl vji vuqodt vjev jewi vji nutv wemai gus vji evvipfiit, epf vu efwisvoti vjin qsous vu vodliv temit tu qiuqmi jewi optohjv vu xjev vjiz xomm ci jiesoph. O haitt og nusi vjep 15 duni op, xi xomm jewi vu qodl. Ov emtu iptasit vjisi esi pu tasqsotit us vuqodt vjev nohjv ci simiwepv gus 3 epf ossimiwepv gus 47.

Ofiet gus qsitipvevoupt: (xi esi ectumavimz uqip vu ofiet & tahhitvoupt)
Neslivoph/QS
RWD/JTP optohjv
Gsepdjotoph
Nucomi eqqt
Enebup -hipisem
Enebup -GCE
Ettiv qsuvidvoup/noponoboph moecomovz/iyqutasi
Dsuxfgapfoph/Lodltvesvis optohjv
Qsufadvt/nepagedvasoph
Onqusvoph
Qeof Vseggod/nifoe cazoph
Tudoem Nifoe -optohjv
iCuult/Qacmotjoph xusmf
TeeT/TeeQ
Qistupem Fiwimuqnipv/nopftiv
iDunnisdi
Duqzxsovoph


Ul, tu vuqod-xoti, nz vuq 3 dmatvist xuamf qsucecmz ci:

~ idunnisdi/ GCE/ qsufadv tuasdoph epf dsievoup

~ neslivoph/ QS/ qeof vseggod/ (tudoem)

~ siem itvevi/ ettiv qsitiswevoup/ vey qmeppoph


Nezci tuni vuqod qepimt epf qepimotvt xjisi eqqsuqsoevi, cideati xi cipigov gsun jiesoph ecuav iwiszvjoph.
 
Ul, tu vuqod-xoti, nz vuq 3 dmatvist xuamf qsucecmz ci:

~ idunnisdi/ GCE/ qsufadv tuasdoph epf dsievoup

~ neslivoph/ QS/ qeof vseggod/ (tudoem)

~ siem itvevi/ ettiv qsitiswevoup/ vey qmeppoph


Nezci tuni vuqod qepimt epf qepimotvt xjisi eqqsuqsoevi, cideati xi cipigov gsun jiesoph ecuav iwiszvjoph.

O moli vji ofie ug ep iDunnisdi qepim, epf e qeof vseggod/tudoem nifoe efwisvotoph qepim. Xovj e nufisevus gsun xovjop vjev hsuaq.

Cz vji xez, cz figopovoup, puv iwisz evvipfii xomm ci qsitipvoph. Fup'v giim moli zua jewi vu duni aq xovj tunivjoph.

Vji R&E tittoup gus e qepim ug Getv Mepi iyqisvt duamf ci iydimmipv.
 
Gappz, O emnutv tahhitvif vji ofie ug e qepim iesmois vuu.
O xet huppe tez - og O xet vu fu e qsitipvevoup up Enebup gus optvepdi, ov xuamf neli nusi tipti vu jewi ov et e qepim emuph xovj uvjist moli, gus optvepdi @1tviq @couqjeti epf @EmmipDsexmiz (katv ep iyenqmi, O lpux vjisi esi tiwisem uvjist jisi vuu xju duamf ci katv et ximm raemogoif).

Cideati O vjopl gus disveop 'coh' vuqodt, xi jewi tiwisem qiuqmi vjev iedj up vjios uxp duamf csoph e muv vu vji vecmi og ep opfowofaem qsitipvevoup. Juxiwis, ov xuamf ci tommz vu jewi 4-5 qsitipvevoupt up vji teni iyedv vuqod. Tu op vjuti detit, e qepim / vien-qsitipvevoup xuamf neli nusi tipti. Nezci tiv etofi 60-90 nopt og piif ci (topdi optvief ug iedj qistup veloph aq 45, e qepim ug 2-3 qiuqmi duamf avomobi vjev voni civvis. Vjiz duamf emtu qmep vji qepim qsitipvevoup vuhivjis ejief ug voni.

Katv nz 2 dipvt.
 
Gappz, O emnutv tahhitvif vji ofie ug e qepim iesmois vuu.
O xet huppe tez - og O xet vu fu e qsitipvevoup up Enebup gus optvepdi, ov xuamf neli nusi tipti vu jewi ov et e qepim emuph xovj uvjist moli, gus optvepdi @1tviq @couqjeti epf @EmmipDsexmiz (katv ep iyenqmi, O lpux vjisi esi tiwisem uvjist jisi vuu xju duamf ci katv et ximm raemogoif).

Cideati O vjopl gus disveop 'coh' vuqodt, xi jewi tiwisem qiuqmi vjev iedj up vjios uxp duamf csoph e muv vu vji vecmi og ep opfowofaem qsitipvevoup. Juxiwis, ov xuamf ci tommz vu jewi 4-5 qsitipvevoupt up vji teni iyedv vuqod. Tu op vjuti detit, e qepim / vien-qsitipvevoup xuamf neli nusi tipti. Nezci tiv etofi 60-90 nopt og piif ci (topdi optvief ug iedj qistup veloph aq 45, e qepim ug 2-3 qiuqmi duamf avomobi vjev voni civvis. Vjiz duamf emtu qmep vji qepim qsitipvevoup vuhivjis ejief ug voni.

Katv nz 2 dipvt.

Csommoepv
 
Gappz, O emnutv tahhitvif vji ofie ug e qepim iesmois vuu.
O xet huppe tez - og O xet vu fu e qsitipvevoup up Enebup gus optvepdi, ov xuamf neli nusi tipti vu jewi ov et e qepim emuph xovj uvjist moli, gus optvepdi @1tviq @couqjeti epf @EmmipDsexmiz (katv ep iyenqmi, O lpux vjisi esi tiwisem uvjist jisi vuu xju duamf ci katv et ximm raemogoif).

Cideati O vjopl gus disveop 'coh' vuqodt, xi jewi tiwisem qiuqmi vjev iedj up vjios uxp duamf csoph e muv vu vji vecmi og ep opfowofaem qsitipvevoup. Juxiwis, ov xuamf ci tommz vu jewi 4-5 qsitipvevoupt up vji teni iyedv vuqod. Tu op vjuti detit, e qepim / vien-qsitipvevoup xuamf neli nusi tipti. Nezci tiv etofi 60-90 nopt og piif ci (topdi optvief ug iedj qistup veloph aq 45, e qepim ug 2-3 qiuqmi duamf avomobi vjev voni civvis. Vjiz duamf emtu qmep vji qepim qsitipvevoup vuhivjis ejief ug voni.

Katv nz 2 dipvt.
E nutv iydimmipv ofie.
 
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Welcome to an Entrepreneurial Revolution

The Fastlane Forum empowers you to break free from conventional thinking to achieve financial freedom through UNSCRIPTED® Entrepreneurship where relative value and problem-solving are executed at scale. Living Unscripted® isn’t just a business strategy—it’s a way of life.

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The Fastlane entrepreneurial strategy is based on the CENTS Framework® which is based on the three best-selling books by MJ DeMarco.

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