So, I've read both of MJ's books and most/all of his posts on here. I also recently read 4HWW and have tooled around on the 4-Hour Blog a bit.
Takeaways:
Although Ferriss never says it outright, it's pretty obvious that his FTE, supplement brand, and subsequent liquidation event were the real mojo behind his 4-Hour life. While people who still work can enjoy a pale imitation of what he has as a result of a fastlane enterprise that has matured and been liquidated, their retirements are "mini," and when it comes to freedom and autonomy, they're worshiping a false idol. What comes as an optional goal in the middle of the book, to start your own time independent business, should really be the heart and soul of the book. That's where his freedom came from.
4HWW is a mass-market book (hence the huge sales figures) for working stiffs that want to get a bit more freedom in life. It succeeds in that goal. But it doesn't hit all the right notes.
Some major drawbacks:
If you want to be really free, 4HWW is inimical to your lifestyle. Nobody launching a successful first business works only 4 hours a week on it. If you do, your competition is either going to crush you now or carve you up and devour you later.
4HWW is probably inimical to your advancement in the working world. You'll get more freedom if you're never in the office and always expensing crazy trips, but you're unlikely to move up in the ranks. You have to decide whether it's worth it. It will be for some. It won't be for others.
Ultimately, it sells the dream of full time retirement with part time work. But full time retirement can only happen after super-human effort, both on the part of the creator, and then on the part of the productocracy/fastlane.
That said, it is absolutely a must-read for Fastlaners for the following:
Most of us hire slow. A lot of us should be outsourcing/hiring much sooner to grow faster and not die after the initial burst of popularity. He hits that note hard.
He gives straight talk about meetings and emails. Most of them are useless.
He sets up liquidation as the goal of business ownership, which is spot-on.
Ultimately I wouldn't class him as a normal "Do-As-I-Say-Not-As-I-Do" guru because he mentions his business and advocates that readers start their own, but it isn't the sort of life-changing reading that TMF is/was.
Takeaways:
Although Ferriss never says it outright, it's pretty obvious that his FTE, supplement brand, and subsequent liquidation event were the real mojo behind his 4-Hour life. While people who still work can enjoy a pale imitation of what he has as a result of a fastlane enterprise that has matured and been liquidated, their retirements are "mini," and when it comes to freedom and autonomy, they're worshiping a false idol. What comes as an optional goal in the middle of the book, to start your own time independent business, should really be the heart and soul of the book. That's where his freedom came from.
4HWW is a mass-market book (hence the huge sales figures) for working stiffs that want to get a bit more freedom in life. It succeeds in that goal. But it doesn't hit all the right notes.
Some major drawbacks:
If you want to be really free, 4HWW is inimical to your lifestyle. Nobody launching a successful first business works only 4 hours a week on it. If you do, your competition is either going to crush you now or carve you up and devour you later.
4HWW is probably inimical to your advancement in the working world. You'll get more freedom if you're never in the office and always expensing crazy trips, but you're unlikely to move up in the ranks. You have to decide whether it's worth it. It will be for some. It won't be for others.
Ultimately, it sells the dream of full time retirement with part time work. But full time retirement can only happen after super-human effort, both on the part of the creator, and then on the part of the productocracy/fastlane.
That said, it is absolutely a must-read for Fastlaners for the following:
Most of us hire slow. A lot of us should be outsourcing/hiring much sooner to grow faster and not die after the initial burst of popularity. He hits that note hard.
He gives straight talk about meetings and emails. Most of them are useless.
He sets up liquidation as the goal of business ownership, which is spot-on.
Ultimately I wouldn't class him as a normal "Do-As-I-Say-Not-As-I-Do" guru because he mentions his business and advocates that readers start their own, but it isn't the sort of life-changing reading that TMF is/was.
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