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I’ve been researching and deciding which type of agency to launch for a while now. Just recently made up my mind and I’m now in a position to pull the trigger. So let’s do this.
Posting this thread for accountability and to drop some value bombs along the way. If you want to launch your own agency or get more clients, you’re going to learn something from this.
A bit about my background and situation:
Why I’m launching an agency:
I could work on increasing my freelance income if I really wanted to, but it’s not exactly “fastlane”. I’ve reached the point of diminishing returns so trying to keep increasing my rates doesn’t seem worth it.
Fulfilling the work yourself for multiple clients gets a bit boring after a while anyway. I want more freedom. I want to be able to scale up. I want to be in a position where I can set the strategy rather than following orders from clueless clients.
My goal is $10k a month and I know that’s possible with this business model. I already have most of the skills for it, I have a rough plan, and I have all the resources I need to execute on it.
The first steps:
Shoutout to @Andy Black, @Champion, and @Edgar King for the stellar advice and inspirational execution threads.
Posting this thread for accountability and to drop some value bombs along the way. If you want to launch your own agency or get more clients, you’re going to learn something from this.
A bit about my background and situation:
- Been in marketing for >6 years
- Freelancing for ~4.5 years while travelling the world (thanks to @Lex DeVille for showing me the way)
- Tried to build some type of marketing agency 3 times already, each with varying degrees of success. Learnt something every time.
Why I’m launching an agency:
I could work on increasing my freelance income if I really wanted to, but it’s not exactly “fastlane”. I’ve reached the point of diminishing returns so trying to keep increasing my rates doesn’t seem worth it.
Fulfilling the work yourself for multiple clients gets a bit boring after a while anyway. I want more freedom. I want to be able to scale up. I want to be in a position where I can set the strategy rather than following orders from clueless clients.
My goal is $10k a month and I know that’s possible with this business model. I already have most of the skills for it, I have a rough plan, and I have all the resources I need to execute on it.
The first steps:
- Come up with the agency name and buy the domain
- Set up a basic one-page site
- Edit my LinkedIn profile to match
- Build a list of prospects to reach out to
- Decide on exact offer and pricing
- Write the outreach messaging sequence
- Start sending cold emails + LinkedIn messages
Shoutout to @Andy Black, @Champion, and @Edgar King for the stellar advice and inspirational execution threads.
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