PC World
"The key change is that WhatsApp will be sharing its lists of users’ phone numbers with Facebook, allowing the company to match up WhatsApp accounts with Facebook ones where users have registered a phone number.
That will give the parent company more data with which to make new friend suggestions and another way to target advertising."
http://www.pcworld.com/article/3112...atsapp-users-personal-data-to-target-ads.html
Seems like learning social media ads is huge. Unfortunately, it's all funneled through your main facebook account (lack of control).
What other platforms do you see in the near future? Being an early adopter gives massive leverage.
"The key change is that WhatsApp will be sharing its lists of users’ phone numbers with Facebook, allowing the company to match up WhatsApp accounts with Facebook ones where users have registered a phone number.
That will give the parent company more data with which to make new friend suggestions and another way to target advertising."
http://www.pcworld.com/article/3112...atsapp-users-personal-data-to-target-ads.html
Seems like learning social media ads is huge. Unfortunately, it's all funneled through your main facebook account (lack of control).
What other platforms do you see in the near future? Being an early adopter gives massive leverage.
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