Andy Black
Help people. Get paid. Help more people.
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We've a client that throws €3k at YouTube Ads every now and then (and without warning me which throws me when I look at the daily spend in the account!).
We're managing their €30k/mth paid search spend and I offered to have a look at their YouTube Ads.
I've not run them much but this is a good opportunity to get into it more.
I'll document my learnings in this thread.
Steps Taken:
I got @FastNAwesome to pull out the video URLs of all the videos on our client's YouTube channel.
I'll see if I can bulk upload ads for every single video (hopefully using Google Sheets and Google Ads Editor).
Learning:
I don't know who THE YouTube Ads guy/gal is. I'll go down that rabbit-hole soon.
I did buy Tom Breeze's book a few years ago, but don't know where it went.
It was this one and it's on Amazon:
Tom has some good videos on his YouTube channel, and I think he's been on (or has) a podcast with some great episodes too.
His videos are a bit old now but they're not too long so I'll rewatch them.
His channel:
www.youtube.com
The videos I'll rewatch:
We're managing their €30k/mth paid search spend and I offered to have a look at their YouTube Ads.
I've not run them much but this is a good opportunity to get into it more.
I'll document my learnings in this thread.
Steps Taken:
I got @FastNAwesome to pull out the video URLs of all the videos on our client's YouTube channel.
I'll see if I can bulk upload ads for every single video (hopefully using Google Sheets and Google Ads Editor).
Learning:
I don't know who THE YouTube Ads guy/gal is. I'll go down that rabbit-hole soon.
I did buy Tom Breeze's book a few years ago, but don't know where it went.
It was this one and it's on Amazon:
Tom has some good videos on his YouTube channel, and I think he's been on (or has) a podcast with some great episodes too.
His videos are a bit old now but they're not too long so I'll rewatch them.
His channel:
Tom Breeze
Tom Breeze (http://tombreeze.com) is a leading Video Advertising expert. He’s an entrepreneur, speaker, author and founder of video advertising agency Viewability (http://viewability.co.uk). Having created over 1,700 video advertising campaigns for his clients, focusing on lead generation...
www.youtube.com
The videos I'll rewatch:
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