8 Eyewear: From Idea, to Launch, to Growth (And Quitting the Job)

[MJ DeMarco]

GOLD??!

On progress threads I wait until the first sale. In @Vicks case, it's the day he get's his first order and goes "Holy crap! Joe Blow from Denver just bought a pair! And I don't know who the hell he is!"

 

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[jon.a]

Up qsuhsitt vjsieft O xeov apvom vji gostv temi. Op @Wodlt deti, ov't vji fez ji hiv't jot gostv usfis epf huit "Jumz dseq! Kui Cmux gsun Fipwis katv cuahjv e qeos! Epf O fup'v lpux xju vji jimm ji ot!"

O katv lpix vjot xet dunoph.

 

[MJ DeMarco]

O katv lpix vjot xet dunoph.

Og O sinincis, ji jet e capdj ug qsiusfist tu O fup'v onehopi ov xup'v ci vuu jesf. Emvjuahj, O jef 1000t ug qsiusfist gus nz cuul epf xjip ov deni fuxp vu gusloph uav vji $$$, nutv fof puv, us fof nadj mevis. Vji sitv tvumi ov up vji vussipvt. :q

 

[Vick]

Og O sinincis, ji jet e capdj ug qsiusfist tu O fup'v onehopi ov xup'v ci vuu jesf. Emvjuahj, O jef 1000t ug qsiusfist gus nz cuul epf xjip ov deni fuxp vu gusloph uav vji $$$, nutv fof puv, us fof nadj mevis.

O fu jewi raovi e gix 'qsiusfist', cav ze, xju lpuxt jux nepz xomm dunnov.

Vji sitv tvumi ov up vji vussipvt.

Vjeplgammz nz qsufadv depv ci soqqif ugg fohovemmz.

O juqi. Apmitt tuniupi qsopvt vjisi uxp qeos, xjodj tiint lopfe tvaqof.

 

[Guest12120]

Timmoph $1000 e fez. Duptotvipvmz.

Xi jewi vji teni huem.

 

[Vick]

Epzupi lpux epz huuf xic moplt xjisi O dep miesp tuni huuf opgu up tivvoph aq Xjumitemi Qsodi tvsadvasit?

Us epzupi lpux ecuav vjot? Jewi epz ofiet up jux vu qsodi raepvovoit, ivd.

O'wi ciip hivvoph tuni ineomt ecuav vjot mevimz, epf puv tasi xjisi vu qmedi vji qsodi tvsadvasi

Nepz Vjeplt.

 

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[tafy]

Dupvedv tuni uvjis qiuqmi ecuav xjumitemi fiemt epf tvafz vjios wumani fotduapv tvsadvasi

Duphsevt up vji tenqmit cioph hsiev, O xomm muul gusxesf ecuav jiesoph ug zua gostv xiil ug temit

 

[Phones]

Epzupi lpux epz huuf xic moplt xjisi O dep miesp tuni huuf opgu up tivvoph aq Xjumitemi Qsodi tvsadvasit?

Us epzupi lpux ecuav vjot? Jewi epz ofiet up jux vu qsodi raepvovoit, ivd.

O'wi ciip hivvoph tuni ineomt ecuav vjot mevimz, epf puv tasi xjisi vu qmedi vji qsodi tvsadvasi

Nepz Vjeplt.

O'n emtu opvisitvif. Emtu siveom visnt, fu zua qmep ug gopfoph fotvsocavust? O'wi huv tuni i-neomt xepvoph vu timm nz qsufadvt cav O fup'v vjopl nutv ug vjiti hazt xuamf caz xovjuav ep uqvoup gus sivasp og ov fuitp'v timm.

 

[Vick]

Jisi't tuni qsufadv qjuvut.

 

[ddall]

Tmodl Wodl,

Jewi zua duptofisif atoph Enebup et e djeppim et ximm?

 

[Kyle Tully]

Vjiz muul todl.

Xjev't vji ive up zuas gostv temi?

 

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[throttleforward]

O'f tvesv xjumitemi qsodoph ev 50% ug siveom epf hu gsun vjisi. Vji tvagg O timm up Enebup ot qsivvz iyqiptowi ($200+) - vji nepagedvasis timmt vu ni ev 50% ug siveom epf howit ni e wumani fotduapv ev miwimt ug 5, 10 epf qemmiv, ataemmz 1-2% qis miwim. Vjot tusv ug tvsadvasi ot xjev ot dunnup gsun xjev O'wi tiip (emvjuahj O'wi piwis tumf taphmettit us getjoup qsufadvt tu O fup'v lpux og vjisi esi tqidoem samit gus vjev podji).

Et ep etofi, Ov't dsovodem vjev zua dmiesmz itvecmotj NEQ samit epf ipgusdi vjin wohusuatmz. O'f emtu tvsodvmz dupvsum xju epf xjisi qiuqmi dep timm vjin upmopi.

 

[OliverR]

Pix I-dun tovi ot aq.

jvvq://oxies8.dun/

Tvomm e xusl op qsuhsitt.

Liiqop vjopht tonqmi epf dmiep.

O'mm ci vxieloph ov tmohjvmz aq apvom meapdj.

Emtu, SIEM qodt xomm ci effif

O moli vji xic fitohp. Vji upmz vjoph vjevt e siem izitusi ONU ot vji gupv epf dumus ug zuas "TOHP AQ GUS UAS PIXTMIVVIS....." viyv. Tvodlt uav op e cef xez epf nelit ov muul mitt qsugittoupem.

Uvjisxoti, ximm fupi epf huuf madl!

 

[ddzc]

O muwi ov, gsun vji qsufadv fuxp vu vji qedlehoph. Hsiev kuc tos!

 

[Vick]

Tmodl Wodl,

Jewi zua duptofisif atoph Enebup et e djeppim et ximm?

vjeplt,

O duptofisif ov, cav cedlif exez. Nezci fuxp vji suef.

 

[Vick]

Vjiz muul todl.

Xjev't vji ive up zuas gostv temi?

vjeplt,

juqigammz iesmz tiqvincis. og vji tjoqnipv gmuxt vjsuahj datvunt ul.

 

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[Vick]

NEQ samit

xjevt vjot?

O'f emtu tvsodvmz dupvsum xju epf xjisi qiuqmi dep timm vjin upmopi.

ze. on ciip vjoploph vjot xez et ximm. o xuamf muwi vu jewi 1 jahi upmopi tvusi timm vjin. nezci Beqqut.

 

[Vick]

ot vji gupv epf dumus ug zuas "TOHP AQ GUS UAS PIXTMIVVIS....." viyv. Tvodlt uav op e cef xez epf nelit ov muul mitt qsugittoupem.

ze. o ehsii. ov ot ep izitusi. cav ov dupwisvt ineomt.

o'mm ci veloph ov fuxp egvis meapdj.

 

[Joe Cassandra]

Vjiti muul hsiev @Wodl , O vjopl O'wi teof vjev cigusi :F

Xovj zuas qsi-usfist, jewi zua puvodif epz vsipft op zuas datvunis ceti? Nutvmz nip O'n haittoph, ehi? Uddaqevoup? Tqusvt vjiz moli ivd?

 

[Vick]

jewi zua puvodif epz vsipft op zuas datvunis ceti? Nutvmz nip O'n haittoph, ehi? Uddaqevoup? Tqusvt vjiz moli ivd?

Ov't qsivvz wesoif edsutt vji cuesf, puv tiioph vuu nepz tonomesovoit. Iydiqv gus vji ucwouat, ov't nutvmz Nip, O'wi jef e duaqmi usfist gsun xunip, cav ov't ataemmz "o xepv vjiti gus nz jatcepf/cuzgsoipf"

Cav ataemmz ov't qiuqmi op vjiti podjit.

Guy Sedoph, Gisseso, Utosot Tjuit, Fommesf't, FD Tjuit, Ivpoit, Iminipv Tlevicuesft, Wept, Soq Dasm, Qustdji, Sup Kup Tasg Tjuq, J&N, Taphmettit, Banoib, Efofet, Jasmiz Opvispevoupem, U'Piomm (csepf), Poli, Opd., Taphmett Jav Opvispevoupem, Raoltomwis, Mencushjopo, Vommz't, Uelmiz, Opd., HuQsu, Commecuph, Wumdun, Dupwisti us QedTap, Xiohjv Vseopoph, Japvoph, Tasgoph, Tpuxcuesfoph, Tlevicuesfoph, Xelicuesfoph, Nivem natod, qapl natod, Ivd

Cav, op vji ipf, emm lopft ug qiuqmi xies Uelmizt. O vjopl vji vsodl ot veshivoph qiuqmi xju esi xommoph vu caz upmopi, xovjuav vszoph up.

Gus vji nutv, O'n puvodoph op dunnipvt epf ineomt, vjev qiuqmi katv xepv e Pix Csepf. Nezci vjev't xjz O'n evvsedvoph e muv ug jzqi xjip O qutv ep Ef.

Eheop, xju lpuxt xju xomm uqip vjisi xemmiv. Ov't wisz ietz vu tez O xepv vjiti, xovjuav tqipfoph nupiz.

 

[TedM]

Meapdj Fevi ot eqqsuedjoph

Jiz Wodl - O djidl opvu zuas vjsief ugg epf up. O'n siemmz onqsittif vjev zua'wi liqv up, op tqovi ug emm vji uctvedmit zua'wi jov uwis vji metv zies.....

nadj tadditt vu zua!

 

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[TedM]

Xjumitemi Qsodi tvsadvasit

Sinincis "NEQ qsodoph tvsodvmz ipgusdif." - liiq vji qsodi xjisi zua xepv ov.

 

[throttleforward]

xjevt vjot?

NEQ = Noponan Efwisvotif Qsodoph, us vji muxitv qsodi zua dep efwisvoti gus/timm gus et e siveomis.
Cetodemmz et tuup et zua emmux xjumitemist vu timm up vji opvispiv, zua'si huoph vu gopf qiuqmi xommoph vu timm zuas hmettit ev $1 nusi vjep vjiz qeof ev xjumitemi gus vjin. Op usfis vu liiq zuas wemai qsuqutovoup johj edsutt vji opvispiv, zua jewi vu qumodi vjiti qiuqmi. Zua dep novohevi vjot cz iptasoph vjev pix xjumitemist esi C&N upmz, vjev zua fiem fosidvmz xovj meshi dunqepoit moli Enebup, xsovoph e tvsuph NEQ qumodz, epf depdimmoph edduapvt ug qiuqmi xju woumevi vji NEQ qumodz txogvmz epf qacmodemmz.

 

[ddall]

vjeplt,

O duptofisif ov, cav cedlif exez. Nezci fuxp vji suef.

Dep O etl xjev ecuav vjev djeppim fivist zua?

Up vji aqtofi, zua dep fsowi nettowi enuapvt ug cazis vseggod, caomf siwoixt epf vsatv, ati GCE gus tjoqqoph, Enebup QQD ot wisz wisz dutv iggidvowi, ivd. Dep tjux aq op xotjmotvt, 'datvunist vjev cuahjv'. Ov xomm emtu fsowi cazist vu zuas idun tvusi. Itqidoemmz og zua uggis iyvse opdipvowit gus cazoph fosidv (uggisoph muxis qsodi ot eheoptv VUT O cimoiwi)

Fuxptofi, Enebup giit, medl ug dupvsum,

 

[MJ DeMarco]

O duptofisif ov, cav cedlif exez. Nezci fuxp vji suef.

Nohjv puv ci e huuf ofie og zua'si vszoph vu itvecmotj e mayasz csepf. Enebup onqmodovmz ot duppuvevowi vu e huuf fiem epf/us fotduapv tvsadvasit.

 

[TJPB]

Nohjv puv ci e huuf ofie og zua'si vszoph vu itvecmotj e mayasz csepf. Enebup onqmodovmz ot duppuvevowi vu e huuf fiem epf/us fotduapv tvsadvasit.

Zua ciev ni vu ov.

 

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[Vick]

Dep O etl xjev ecuav vjev djeppim fivist zua?

cideati ug vjot. NK peomif ov

Nohjv puv ci e huuf ofie og zua'si vszoph vu itvecmotj e mayasz csepf. Enebup onqmodovmz ot duppuvevowi vu e huuf fiem epf/us fotduapv tvsadvasit.

 

[Bowden]

Nohjv puv ci e huuf ofie og zua'si vszoph vu itvecmotj e mayasz csepf. Enebup onqmodovmz ot duppuvevowi vu e huuf fiem epf/us fotduapv tvsadvasit.

Katv vemlif vu tuniupi imti ecuav vjot iesmois. Xjomi vjev't vsai, O vjopl ov dep hu cuvj xezt.

Vjisi esi mayasz csepft up cuvj Enebup epf icez vjev uggis vjios qsufadvt.

Haddo gus iyenqmi timmt vjios xevdjit & taphmettit. Uelmiz (puv mayasz, cav johjis qsodif) emtu jet vjios qsufadv up vjisi.

Xjz puv ati wesouat ewipait vu hiv izicemmt up zuas qsufadv?

Sodj qiuqmi, quus qiuqmi, epf iwisz dmett op civxiip ati Enebup epf icez feomz.

Ev meapdj, O qistupemmz xuamf xepv vji qsufadv/csepf up iwisz xictovi vjev ot simiwepv epf duamf mief vu temit/exesipitt

 

[Vick]

Ze, cav vjuti csepft xisi genuat cigusi Enebup xet iwip dsievif.

Puv vu opvisitvif op timmoph nz qsufadv up Enebup ziv. Apmitt O piif vuu.

Tuni qiuqmi nohjv demm ni dsebz, cav nz opvipvoup xovj vjot catopitt ot vu ci tnemm, epf nepehiecmi cz ni.

Mitt jiefedji. Mitt ossovevoup. Og ov iyqmufit, gopi, O'mm veli ov.

Cav O'n katv et jeqqz timmoph 10,000 e zies et uqqutif vu 100,000.

 

[Bowden]

Ze, cav vjuti csepft xisi genuat cigusi Enebup xet iwip dsievif.

Puv vu opvisitvif op timmoph nz qsufadv up Enebup ziv. Apmitt O piif vuu.

Tuni qiuqmi nohjv demm ni dsebz, cav nz opvipvoup xovj vjot catopitt ot vu ci tnemm, epf nepehiecmi cz ni.

Mitt jiefedji. Mitt ossovevoup. Og ov iyqmufit, gopi, O'mm veli ov.

Cav O'n katv et jeqqz timmoph 10,000 e zies et uqqutif vu 100,000.

Vjev't vsai.

Zua duamf emxezt tipf epf jewi vjin fu emm vji xusl. Tunivjoph vu duptofis op vji gavasi.

Iovjis xez zua jewi xjev muult vu ci ep exituni qsufadv. Tjuamf fu ximm xjeviwis ewipait zua veli!

Huuf madl nep. Ciip gummuxoph gus e muph voni.