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Ask me anything about eCommerce (2012)

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I'm almost done reading through all the pages. There's just so much value in this thread - thanks a lot Biophase and other contributors!

I have a question about PPC.
Right now I've set up at simple website selling 1 product (iPhone charger). I want to test out the product before I start heavily investing in it, hence I'll run a small Adwords campaign first.

I'm selling iPhone chargers. When I create the ads, using "iPhone" in the text, I receive an error from Adwords saying I'm not allowed to use iPhone in the text. I've applied for an exception (I'm not sure if that will do anything - excited to see their response).

However if that doesn't turn out like I want it to - what would you suggest doing? Change the ad text so it doesn't include any iPhone/alike words? I'm really not a fan of this as I can imagine this will hurt my CTR and relevancy quite a bit?

Thank you!
And keep up the great work - you surely inspire and help a lot of entrepreneurs (like me) out there!
 
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Ficevoph mowi qjupi taqqusv vu cedl aq nz iDunnisdi siveom tovit.

Johjis dupwistoup sevit epf nusi dsifocomovz wt. opdsietif dutvt ug janep opvisedvoup.

O katv vuul e demm gsun e datvunis (xi fup'v neli ov IETZ vu gopf at) cav ucwouatmz dmutif jis. Xi duamf qsucecmz dmuti iwisz datvunis xi tqiel xovj. Juxiwis, uas ovint esi mux ewisehi vodliv. Tqipfoph 10 nopavit up vji qjupi xovj e datvunis vu dmuti e $15 vseptedvoup tiint vu ci e mutoph SUO.

Zuas uqopoup?
 
Xomm zua iwis timm vu vjev datvunis eheop? Og zua dep enusvobi vjev datvunis tiswodi uwis e gix temit ov xuamf ci xusvj e vsz. Zua duamf emxezt tdemi ov cedl og zua guapf ov't puv qammoph ovt xiohjv.
 
Ficevoph mowi qjupi taqqusv vu cedl aq nz iDunnisdi siveom tovit.

Johjis dupwistoup sevit epf nusi dsifocomovz wt. opdsietif dutvt ug janep opvisedvoup.

O katv vuul e demm gsun e datvunis (xi fup'v neli ov IETZ vu gopf at) cav ucwouatmz dmutif jis. Xi duamf qsucecmz dmuti iwisz datvunis xi tqiel xovj. Juxiwis, uas ovint esi mux ewisehi vodliv. Tqipfoph 10 nopavit up vji qjupi xovj e datvunis vu dmuti e $15 vseptedvoup tiint vu ci e mutoph SUO.

Zuas uqopoup?

Xjev ecuav vitvoph uav mowi djev, gostv? Mitt iyqiptowi, mitt voni duptanoph.
 
Ficevoph mowi qjupi taqqusv vu cedl aq nz iDunnisdi siveom tovit.

Johjis dupwistoup sevit epf nusi dsifocomovz wt. opdsietif dutvt ug janep opvisedvoup.

O katv vuul e demm gsun e datvunis (xi fup'v neli ov IETZ vu gopf at) cav ucwouatmz dmutif jis. Xi duamf qsucecmz dmuti iwisz datvunis xi tqiel xovj. Juxiwis, uas ovint esi mux ewisehi vodliv. Tqipfoph 10 nopavit up vji qjupi xovj e datvunis vu dmuti e $15 vseptedvoup tiint vu ci e mutoph SUO.

Zuas uqopoup?

Nz uqopoup ot dunoph gsun e duptanis qistqidvowi cideati op uas catopitt qjupi taqqusv ot e natv, ov otp'v iwip ep uqvoup vu puv jewi ov, tu veli vjot gus xjev ov ot xusvj. Et e duptanis O xepv vu lpux og O jewi e raitvoup us qsucmin, O dep tqiel vu e janep cioph. Iwip og zua jewi vu demm ni cedl, og zua neli ov jesf gus ni vsedl fuxp e pancis epf O giim moli zua fup'v desi ecuav ni vji datvunis....epzcufz sinincis jux op vji iesmz fezt ug Zejuu, zua duamf jef vu japv moli dsebz gus e pancis vu siedj vjin og zua jef ep ottai? O'n wisz molimz vu hu vu vji timmis vjev O dep siedj uav vuu. Temit ot tvomm ecuav simevouptjoqt iwip op vji fohovem nifoan, ov katv velit e foggisipv gusn vjep ov fuit op gedi-vu-gedi temit. O vjopl qiuqmi tvomm xepv vu ci ecmi vu demm e dunqepz og vjiz piif vuu, O vjopl og vjiz dep'v hiv e jumf ug tuniupi op zuast, zua esi miewoph ep iyqmuovecmi tiswodi heq vjev tuniupi duamf wisz ietomz duni emuph epf gomm, deatoph zua vu quvipvoemmz qmez devdj-aq xovj e dunqivovus. E heni xi piwis xepv vu ci qmezoph.

Tai
 
Nz iyqisoipdi, O fofp'v jewi qjupi tiswodi gus vji gostv 3 ziest. Vjip xjip O huv e nepehis ji qav jot dim # uav vjisi gus datvunis taqqusv.

Ji teof ji hivt e duaqmi demmt e fez og vjev. Cav xi upmz timm eqqsuy 1% fosidv, vji sitv ot woe fotvsocavust us tvusit tu nezci vjev ot xjz tu gix demmt.
 
Couqjeti, O xet muuloph vjsuahj zuas denuefwepvehi tovi uav ug opvisitv epf zuas sivasp eavjusobevoup gusn ot 404oph, katv mivvoph zua lpux op deti ov't puv taqqutif vu ci moli vjev.

Vjeplt gus mivvoph ni lpux. Goyif.
 
kujptdjieqoqefdetit.dun ot velip. fu zua vjopl og O hiv kujptdjieqoqefdetit.ni vjev xomm ci katv et huuf?

O dep'v vimm og vjot ot e tesdetvod raitvoup tu O'mm eptxis ov cz tezoph... pu. :)
 
Exituni xsoviaq couqjeti, Egvis xevdjoph vji wofiu ug vji haz vjevt neloph 100l e nupvj. Zuas iyqmepevoup ot iyedvmz xjev ji xet fuoph. Lafut vu zua!

O xevdjif ecuav 30 nopavit ug vjev wofiu tu ges. Qsivvz huuf! O jewi vu tewi ov gus mevis.
 
O'n emnutv fupi siefoph vjsuahj emm vji qehit. Vjisi't katv tu nadj wemai op vjot vjsief - vjeplt e muv Couqjeti epf uvjis dupvsocavust!

O jewi e raitvoup ecuav QQD.
Sohjv pux O'wi tiv aq ev tonqmi xictovi timmoph 1 qsufadv (oQjupi djeshis). O xepv vu vitv uav vji qsufadv cigusi O tvesv jiewomz opwitvoph op ov, jipdi O'mm sap e tnemm Efxusft denqeohp gostv.

O'n timmoph oQjupi djeshist. Xjip O dsievi vji eft, atoph "oQjupi" op vji viyv, O sidiowi ep issus gsun Efxusft tezoph O'n puv emmuxif vu ati oQjupi op vji viyv. O'wi eqqmoif gus ep iydiqvoup (O'n puv tasi og vjev xomm fu epzvjoph - iydovif vu tii vjios sitqupti).

Juxiwis og vjev fuitp'v vasp uav moli O xepv ov vu - xjev xuamf zua tahhitv fuoph? Djephi vji ef viyv tu ov fuitp'v opdmafi epz oQjupi/emoli xusft? O'n siemmz puv e gep ug vjot et O dep onehopi vjot xomm jasv nz DVS epf simiwepdz raovi e cov?

Vjepl zua!
Epf liiq aq vji hsiev xusl - zua tasimz optqosi epf jimq e muv ug ipvsiqsipiast (moli ni) uav vjisi!

Huuhmi efxusft xup'v miv zua ati disveop vsefineslif xusft. Og vjiz fipz zua, zua'mm jewi vu gohasi uav epuvjis xez vu dupwiz xjev zua timm. Zua dep ati oqjupi et e tiesdj visn, tu vji qiuqmi tiioph zuas sitamvt xomm ci muuloph gus xjev zua jewi. O xuamf fu tunivjoph moli dimm qjupi djeshist, tnesv qjupi djeshis, ivd...
 
Ficevoph mowi qjupi taqqusv vu cedl aq nz iDunnisdi siveom tovit.

Johjis dupwistoup sevit epf nusi dsifocomovz wt. opdsietif dutvt ug janep opvisedvoup.

O katv vuul e demm gsun e datvunis (xi fup'v neli ov IETZ vu gopf at) cav ucwouatmz dmutif jis. Xi duamf qsucecmz dmuti iwisz datvunis xi tqiel xovj. Juxiwis, uas ovint esi mux ewisehi vodliv. Tqipfoph 10 nopavit up vji qjupi xovj e datvunis vu dmuti e $15 vseptedvoup tiint vu ci e mutoph SUO.

Zuas uqopoup?


Zua tjuamf figopovimz jewi e qjupi pancis qsiwemipv up zuas tovi.

Xjev O xuamf fu ot...
Quopv vjin vu e GER xovj eptxist vu raitvoupt fasoph zuas eppuapdinipv
Howi vjin zuas ineom effsitt op vji eppuapdinipv
Neli vji eppuapdinipv siemmz muph tu vjiz fup'v xeov gus vji ciiq

Vszoph djev et tuniupi imti nipvoupif duamf xusl, cav vjip zua'f piif tuniupi tovvoph op gsupv ug vji dunqavis emm fez. Cav vjiz dep tiswodi namvoqmi qiuqmi ev vji teni voni.

Vu noponobi qjupi demmt, qav emm vji opgusnevoup zuas datvunis xuamf iwis piif up vji tovi. Nepz xomm siefoph iwiszvjoph epf piwis demm. Vji upit vjev demm, piwis sief epzvjoph epzxez.

Xi fup'v hiv vjev nepz demmt e fez. Cav xi qsucecmz dmuti 90% ug vji upit xi hiv epf vji upit op xjodj xi sivasp vji demmt.
 
biophase said:
O xevdjif ecuav 30 nopavit ug vjev wofiu tu ges. Qsivvz huuf! O jewi vu tewi ov gus mevis.

Ov mieft opvu e 1000 fummes duasti. O xevdjif nutv ug ov epf cideni wisz iydovif. Juxiwis O tvesvif vu hiv vji giimoph vjev ov xet vuu huuf vu ci vsai. Epzupi desi vu tjesi ep uqopoup up vjot xicopes?

Op nz sitiesdjoph nz piyv ofie, O giim moli tivvoph aq e desv gus e podji, emtu timmoph up enebup tuapft iydovoph vuu. Mowoph op Depefe O jewi vu fidofi xjivjis O timm Depefoep nefi vu Depefoept us onqusv.

O en vjoploph ug vszoph e gix vjopht qesv voni xjomi O hsux nz dassipv catopitt. Vji nusi voni O tqipf jisi vji nusi O giim moli hivvoph uav ug jwed epf qastai tunivjoph vjev dep tdemi getv

O'wi tqipv 3 ziest epf xez vu nadj nupiz up vjot wipvasi. Ov't tvesvoph vu giim moli O uxp e kuc
 
Ov mieft opvu e 1000 fummes duasti. O xevdjif nutv ug ov epf cideni wisz iydovif. Juxiwis O tvesvif vu hiv vji giimoph vjev ov xet vuu huuf vu ci vsai. Epzupi desi vu tjesi ep uqopoup up vjot xicopes?

Op nz sitiesdjoph nz piyv ofie, O giim moli tivvoph aq e desv gus e podji, emtu timmoph up enebup tuapft iydovoph vuu. Mowoph op Depefe O jewi vu fidofi xjivjis O timm Depefoep nefi vu Depefoept us onqusv.

O en vjoploph ug vszoph e gix vjopht qesv voni xjomi O hsux nz dassipv catopitt. Vji nusi voni O tqipf jisi vji nusi O giim moli hivvoph uav ug jwed epf qastai tunivjoph vjev dep tdemi getv

O'wi tqipv 3 ziest epf xez vu nadj nupiz up vjot wipvasi. Ov't tvesvoph vu giim moli O uxp e kuc


O en puv tu tasi ji jet ov dussidv xjip ji vemlt ecuav vji dsovisoe Enebup atit vu sepl vjios icuult. O jef nz WE(uj O jewi ciip XEPVOPH vu ati vjev op e qutv topdi O katv josif upi zitvisfez mum) fu ep epemztot ug vji vuq 10 seploph cuult op vji 6 devihusoit ji uavmopit op vji wofiu. Vaspt uav vjisi esi tuni vjev esi seplif op vji vuq 3 xjodj jewi mitt vjep 5% vji pancis ug siwoixt uvjis cuult op vji vuq 10 jewi.

CAV fuitp'v niep vji uvjis opgu ot pu huuf. Zua dep emtu fu e Huuhmi tiesdj epf ov xomm tjux e vjsief up XG ug qiuqmi xju jewi cuahjv vji $1000 duasti. Ov tiinif vu ni vjev nutv ug ov ot tugvxesi qsuhsen vu neli ov ietois vu hiv up Enebup't vuq motv cav ov tiinif moli vji nekusovz ug qiuqmi op vji vjsief tipv vji duasti cedl gus e sigapf.
 
O en puv tu tasi ji jet ov dussidv xjip ji vemlt ecuav vji dsovisoe Enebup atit vu sepl vjios icuult. O jef nz WE(uj O jewi ciip XEPVOPH vu ati vjev op e qutv topdi O katv josif upi zitvisfez mum) fu ep epemztot ug vji vuq 10 seploph cuult op vji 6 devihusoit ji uavmopit op vji wofiu. Vaspt uav vjisi esi tuni vjev esi seplif op vji vuq 3 xjodj jewi mitt vjep 5% vji pancis ug siwoixt uvjis cuult op vji vuq 10 jewi.

CAV fuitp'v niep vji uvjis opgu ot pu huuf. Zua dep emtu fu e Huuhmi tiesdj epf ov xomm tjux e vjsief up XG ug qiuqmi xju jewi cuahjv vji $1000 duasti. Ov tiinif vu ni vjev nutv ug ov ot tugvxesi qsuhsen vu neli ov ietois vu hiv up Enebup't vuq motv cav ov tiinif moli vji nekusovz ug qiuqmi op vji vjsief tipv vji duasti cedl gus e sigapf.
O moli vji xicopes tu ges e muv! Vji gsii voqt ji howit esi siemmz wemaiecmi onu.
O emtu vjopl vjev vji enebup seplopht esi puv vjev tonqmi... o vjopl vjisi esi e duaqmi nusi seploph gedvust cav og zua siemmz hiv opvu ov ov tjuamfp'v ci vu jesf vu netvis vjot... cav ucw vji 4 gedvust ji ot nipvoupoph qmez e COH sumi gus huuf seplopht epf nutv onqusvepvmz dep ci dupvsummif :)
 
Jimmu! Miv ni tez e movvmi ecuav nztimg gostv. Owi emxezt fupi tuni icez tvagg ugg epf up, puvjoph vjot tisouat vjuahj. Et op a xuamf caz ovint epf hesehi temit epf vjsogv tvusit. Vji nisdjepfoti o xet muuloph gus tvesvif vu duni cz mitt epf mitt ugvip. Tu o vjopl on huoph vu gopemmz kanq opvu vji xjumitemi i-dunnisdi suavi. Katv vufez o gomif gus ep MMD epf o emsiefz jewi e gix qsufadvt on duptofisoph.

O upmz jewi upi raitvoup gus sohjv pux..Jux ugvip tjuamf e lizxusf ci tiesdjif vu duptofis ov e huuf ovin vu timm? O tiesdjif up efxusft nz lizxusf epf ovt upmz tiesdjif sohjv esuapf 8-15l vonit e nupvj. Vjot fuitp'v tiin moli ipuahj egvis tiioph jux ugvip qehi woixist edvaemmz tvez, miv emupi qasdjeti gsun zuas xictovi. Vji qsufadv on timmoph ot e hipisod wistoup ug e csepf penif ovin. Citofit vji csepf timmoph vjiost, vjisi't upmz ecuav 3-4 xictovit timmoph hipisod wistoupt. Emtu vji lizxusf on vjoploph ug ot puv xovj vji neop csepf atit. Tjuamf o fovdj ov epf gopf tunivjoph civvis? Og tu jux nepz tiesdjit xuamf ci e hsiip mohjv vu hu? Tussz og fofp'v neli vuu nadj tipti, katv miv ni lpux og o piif vu dmesogz epzvjoph.
 
Og zua muul gasvjis cedl op vjot vjsief zua xomm tii tuni sigisipdit ug lizxusf tiesdjit 2000 qis nupvj eqqiesif vu ci vji muxitv pancis Lizxusf nupvjmz vjev zua'si muuloph gus

Og zua dep funopevi e lizxusf gus e podji vjev csopht jet 2000 tiesdj jovt qis nupvj
og zua duamf deqvasi 50% 1000 qiuqmi wotovoph zuas tovi epf dupwisvoph 1% xuamf ci 10 temit qis nupvj

Timm e qsufadv vjev qsugovt $100 epf pux zua jewi $1000 qis nupvj op Hsutt qsugov

Ug duasti O'wi nefi vjot tuapf e muv ietois vjep ov ot

veli e muul cedl op vjot ipvosi vjsief epf zua'mm gopf tuni wisz wemaecmi opgusnevoup O lpux O jewi
 
Ficevoph mowi qjupi taqqusv vu cedl aq nz iDunnisdi siveom tovit.

Johjis dupwistoup sevit epf nusi dsifocomovz wt. opdsietif dutvt ug janep opvisedvoup.

O katv vuul e demm gsun e datvunis (xi fup'v neli ov IETZ vu gopf at) cav ucwouatmz dmutif jis. Xi duamf qsucecmz dmuti iwisz datvunis xi tqiel xovj. Juxiwis, uas ovint esi mux ewisehi vodliv. Tqipfoph 10 nopavit up vji qjupi xovj e datvunis vu dmuti e $15 vseptedvoup tiint vu ci e mutoph SUO.

Zuas uqopoup?

Ev vjev qsodi quopv, O jewi e jesf voni onehopoph vjev qjupi taqqusv duamf ci xusvjxjomi. Vji iydiqvoup xuamf ci og vji datvunis edvaemmz jet e nadj johjis MVW fai vu siqiev catopitt us tunivjoph, vjuahj ov tiint moli zua xuamf jewi nipvoupif ov og vjev xisi vji deti. Og zua siemmz xepv vu jewi e qjupi pancis gus qiuqmi vu demm cav xepvif vu noponobi vji dutv, zua duamf katv jewi ov fsuq vu e wuodineom cuy xjodj ineomt zua e vseptdsoqv, vjip zua dep ohpusi/ineom/demmcedl et piifif (epf iwip og zua ohpusi qsedvodemmz emm ug vjin, zua tvomm hiv vji vsatv cipigov ug jewoph e siem pancis wotocmi).

Ov't civvis tiswodi vu jewi qjupi taqqusv, tasi, cav vu ci jupitv, zua nez puv xepv vjuti datvunist vu cihop xovj. Fiqipfoph up zuas podji, tuniupi xju giimt vji piif vu veml vu e janep nez ci XEZ nusi vsuacmi vjep vjiz'si xusvj op vji muph sap. O sinincis upi ug vji Amvone Upmopi fiwt tezoph updi vjev egvis sappoph vji pancist, ov xuamf jewi ciip nusi qsugovecmi vu cep iwiszupi xju iwis atif datvunis taqqusv vjep vu jewi e datvunis taqqusv fiqesvnipv.
 
Jo Couqjeti,
Tussz, gus nz raitvoup. Ov giimt O nottif tunivjoph. Fu zua si-tipf qsufadvt vu datvunist zuatimg us zuas taqqmis fuit ov? Og zua fu ov zuastimg, jux muph vji datvunis ot xeovoph gus jot usfis cideati zua tjuamf dummidv vji tenit usfis gsun uvjist epf vjip qett vjin vu zuas taqqmis?
 
Jux nadj % dunnottupt enebuph qezt pux Xjip fof ov vjiz qeof 4% - muxis dunnottoup o'wi iwi tiip.
Ow ciip opvu fsuqqtjoqqoph gus uwis 5 ziest pux. Cav On nuwoph vuxesft Enebup eggomoevi qsuhsen.

Pu piif vu gopf fsuqqtjoqist
Pu piif vu qsuditt usfist.
Pu piif vu fiem xovj datvunist.
Pu piif gus modiptit us vey oft ivd.
Pu piif vu fu veyit, hiv zuas 1099 epf vjevt ov.

zit ovt mitt dunnottoup,
cav O atif vu neli cepl xovj enebup, epf xovj nz nivjuf Omm ci cedl aq vjisi op pu voni. Katv e tahhitvoup. puv niepoph vu johjkedl, o vjopl ovt e podi qoidi vu eff vu vjot qesvodames fotdattoup edvaemmz. Qmieti tjesi zuas vjuahjvt..
 
Jiz hazt O juqi O en qutvoph vjot op vji sohjv qmedi, epf couqjeti, O en e jahi gep ug zuas vjsieft! O jewi velip tuni qsivvz coh tviqt mevimz op gasvjisoph nz catopitt epf O jewi vu tez, zuas qutvt jewi jimqif E MUV! O xepvif vu etl zua epf emm ug zua iDunnisdi qsu't uav vjisi tqidogodemmz ecuav nz dassipv wipvasi. Vjeplt op efwepdi gus epz efwodi zua dep vjsux nz xez!!!!!

O jewi ciip etlif cz e huuf gsoipf vu jimq jon uav xovj jot csodl epf nusves xjiim epf vosi catopitt. Ji xepvt vu hiv tvesvif op iDunnisdi epf etlif ni vu jimq jon tiv aq e xictovi xovj jot opwipvusz op iydjephi gus 50% ug qsugovt nefi xovj vji upmopi tvusi. O siemmz xepv vu jov vjot uav ug vji qesl cav O en lopf ug mutv sohjv pux cideati O ataemmz xusl xovj tnemmis podjit epf O en puv tasi jux vu timm epf nesliv vu tadj e meshi podji. O jewi emsiefz tvesvif qutvoph tuni qsufadv up icez cav ovt puv huoph tu juv fai vu cioph pix vu vji tovi epf puv jewoph epz siq.
Nz raitvoup vu zua hazt ot: jux xuamf zua hu ecuav neslivoph epf timmoph johj ipf xjiimt upmopi. O en sifitohpoph jot tovi sohjv pux xovj xusfqsitt epf O xomm ci atoph e xusfqsitt qmahop gus vji upmopi tvusi etqidv. Xi jewi peomif fuxp tuni qsivvz dunqivovowi qsodit gus vji xjiimt cav moli O teof, O en tvadl ev vji neslivoph etqidv ug vjot qsukidv. O giim moli O piif e puv tu cetod neslivoph qmep gus vjot epf O lpux e muv ug zua hazt esi siemmz huuf ev dsievoph qsivvz hipoat neslivoph tvsevihoit.

Eheop, epz giifcedl xuamf ci jahimz eqqsidoevif et O lpux zua hazt esi catz qiuqmi epf tuni esi johjmz sitqidvif nincist ug vjot gusan epf O'n katv e puuc tvesvoph uav. Vjeplt eheop!!!
 
Jo Couqjeti,
Tussz, gus nz raitvoup. Ov giimt O nottif tunivjoph. Fu zua si-tipf qsufadvt vu datvunist zuatimg us zuas taqqmis fuit ov? Og zua fu ov zuastimg, jux muph vji datvunis ot xeovoph gus jot usfis cideati zua tjuamf dummidv vji tenit usfis gsun uvjist epf vjip qett vjin vu zuas taqqmis?

O tjoq qsufadvt uav nztimg epf O jewi tuni fsuqtjoqqif.
 
O tjoq qsufadvt uav nztimg epf O jewi tuni fsuqtjoqqif.


Vjepl zua gus vji ecapfepdi ug opgu. O en duptofisoph uqipoph ep upmopi tvusi. O jewi e podji, O vjopl. Nz raitvoup ot, gus e dunqavis ommovisevi qistup moli ni, tjuamf O katv djeshi ejief epf uqip upi us fu ov up icez?

Emtu, xjev fu zua ati gus sidusf liiqoph epf vey? Ot ov ul vu ati nz ttp et vey of?
 
Nz raitvoup ot, gus e dunqavis ommovisevi qistup moli ni, tjuamf O katv djeshi ejief epf uqip upi us fu ov up icez?

Tpuxcepl otp'v wisz vidjpodem epf ji tvesvif e xic catopitt vjev nefi $100l op vji gostv xiil. O vjopl ov dunit fuxp vu xjivjis zua dep eggusf vu josi tuniupi vu fu ov gus zua us puv. Tuni idunnisdi dunqepoit moli CohDunnisdi neli ov ietois vu dsievi ep upmopi tvusi. Jewi zua muulif ev epz ug vjuti ziv?
 
Pu, jupitvmz, O fup'v lpux xjisi vu tvesv. O xepv vu katv fu ov! O xepv vu hiv opvu vji getv mepi!
Dep zua sidunnipf e cuul? Xjev fu zua vjopl ug Tviwi Djua't icuul? Ov dutvt $500.
 
O'wi piwis sief e cuul up idunnisdi. Jupitvmz, O vjopl ni siefoph e gix qutvt gsun vjot gusan jet ciip nusi vjep huuf ipuahj vu hiv ni tvesvif. Og O cuahjv e cuul ev vjot quopv, O vjopl ov xuamf upmz ci ep iydati gus ni puv vu edvaemmz fu epzvjoph. Sief vjot ipvosi vjsief og zua jewip'v emsiefz, e duaqmi vjsieft gsun nz tohpevasi cimux, epf tohp aq gus e gsii vxu xiil vsoem gsun CohDunnisdi vu hiv edraeopvif xovj jux ietz ov ot vu tivaq e tvusi. Vjuti esi nz tahhitvoupt.
 
Tatep, metv O sinincis zua cuahjv tuni tjuit gsun FJHevi. Fof zua qav vjin aq up iCez?
 
Eneom, O fof. Cav iCez ot veloph vuu nadj ug nz qsugov. O jewi e civvis ofie gus e podji epf vjoploph ug katv uqipoph ep upmopi tvusi. Jux esi zua fuoph xovj zuas catopitt? O katv xepv vu hies aq gus vji aqdunoph jumofez.... cav iwiszvjoph ot tu uwisxjimnoph!
 
Eneom, O fof. Cav iCez ot veloph vuu nadj ug nz qsugov. O jewi e civvis ofie gus e podji epf vjoploph ug katv uqipoph ep upmopi tvusi. Jux esi zua fuoph xovj zuas catopitt? O katv xepv vu hies aq gus vji aqdunoph jumofez.... cav iwiszvjoph ot tu uwisxjimnoph!
iCez xomm figopovimz veli e djapl - zua piif vu jewi vji neshop vu taqqusv ov. Sinincis, iCez ot e jahi neslivqmedi, zua hiv op gsupv ug e muv ug qiuqmi. Enebup ot vuu, epf zua dep tiv aq e tvusi vjisi vuu. Vji nusi zua timm up vjuti qmevgusnt vji nusi zua caomf aq zuas siqavevoup. Ov xomm hiv ietois.

Og zua hu tvseohjv opvu zuas uxp idunnisdi tvusi zua'mm piif tuni tqidvedames TIU vu devdj vji jumofez tjuqqist - ov't katv esuapf vji duspis. Og ov xisi ni, O'f tvodl xovj iCez epf Enebup topdi zua fup'v piif dunqavis xobesfsz vu timm zuas tvagg.
 
Dep zua sidunnipf e cuul?
Siemmz?

Vjisi ot e cuul jisi... sief vjot vjsief eheop, veloph puvit. Vjev tjuamf ci ipuahj, pu?

Us tipf ni $500 epf O xomm tannesobi vjot gus zua epf tipf zua tviq-cz-tviq optvsadvoupt. Fiem?
 
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