I'd like to start doing some facebook ad runs for my small business I'm trying to raise local awareness of.
It's an in-home service so I really only want to target people in my local area. From my understanding, since almost no one knows I exist, I would want to do an awareness campaign? I don't have a company website at the moment, just a Facebook Page set up for my business with my services, photos, etc. I was thinking of targeting people in my local area with kids. My business is focused on home stuff and kids make for a messy home which I believe my services are very applicable to.
I don't have anything for them to buy, since it's service based, nor do I have a way for them to book an appointment on my Facebook page as each client's needs could vary wildly, and they wouldn't know how much time they would need from me. I put my email, phone number, whatsapp all easily accessible on the page though so I am just trying to drive people there to raise awareness of my services.
Just looking for a bit of guidance for if this is what I should do as a first test run on their platform...
It's an in-home service so I really only want to target people in my local area. From my understanding, since almost no one knows I exist, I would want to do an awareness campaign? I don't have a company website at the moment, just a Facebook Page set up for my business with my services, photos, etc. I was thinking of targeting people in my local area with kids. My business is focused on home stuff and kids make for a messy home which I believe my services are very applicable to.
I don't have anything for them to buy, since it's service based, nor do I have a way for them to book an appointment on my Facebook page as each client's needs could vary wildly, and they wouldn't know how much time they would need from me. I put my email, phone number, whatsapp all easily accessible on the page though so I am just trying to drive people there to raise awareness of my services.
Just looking for a bit of guidance for if this is what I should do as a first test run on their platform...
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