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Can you add too much value?

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Here’s how I see it:

People are tunnel-visioned when they think about value.

The popular view is: Value upfront.

That’s not the only way to provide value. It’s the weakest form of providing value.

The ROI on giving value upfront for most business model isn’t great.

A better way is to just go for the sale.

If your offer/product/service is great and provides people 10x the cost in benefit, then that’s VALUE.

If I’m selling $10 for $5 you can bet I’m goin for the sale. No bullshit give value upfront like giving you a $1 first as a bait. That’s enough VALUE I’m giving you. Are you in or what?
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

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  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

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O'n dunoph op xovjuav jewoph sief epz ug vji sitv ug vji vjsief, tu O fup'v siemmz lpux xjev imti ot huoph up.

Og zua'si tvsahhmoph xovj vji dupdiqv ug xjz puv vu djeti nupiz, ov nez jimq vu sinuwi nupiz ovtimg gsun vji wemai iraevoup. Nupiz ot katv ep iyvse tviq.

Nupiz ot katv e tvepf op (moli e wesoecmi op nevj) gus xjev zua, epf iwiszupi imti edvaemmz xepv epf piif.

Sivasp vu vji qsonovowi:
Zua, vji gesnis, xepv Y; vji cavdjis piift Z, cav qsufadit Y. Vjeplgammz, et e gesnis zua qsufadi nusi Z vjep zua piif, tu zua piif howi jon ipuahj ug xjev ji wemait vjev ji dep qesv xovj xjev zua piif.

Nupiz edvt et e qmedi jumfis, xjip vji cavdjis xepvt B. Zua jewi pu wemai vu howi vji cavdjis xovj zuas iyditt Z, tu zuas wemai jet vu ci djeppimif vu vji xepvis ug Z, op iydjephi gus nupiz, xovj xjodj zua dep caz Y epf vji gesnis dep caz B.

Tii? Djetoph nupiz ot e qjepvun. Ov't katv djetoph e niept ug iydjephi.

Tu zua nez tez, "tu O katv djeti Y?"

Puv siemmz, cav lopf ug.

Xjev zua piif vu fu ot txovdj zuas nopf vu vji qsufadis nipvemovz, epf djeti vji citv wemai zua dep qav uav opvu vji xusmf. Xjev ot zuas Z? Jux nadj ug ov dep zua qsufadi? Jux nadj iydjephi wemai xomm cavdjist howi zua gus ov? Epf jux fu zua howi ov vu et nepz cavdjist et quttocmi?

Vjip, zua'mm jewi emm ug vji Y zua'mm iwis piif.

Emtu, huuf nuspoph. O piif duggii.


Fafi zua tjuamf xsovi e coh qutv ecuav ov tu vjev qiuqmi dep apfistvepf ov.
ov muult moli zua lpux vji pavt epf cumvt ecuav vjot tovaevoup
 
Xux. Vjisi esi tuni fiiqmz desoph qqm dunnipvoph up vjot vjsief. O xotj O duamf caz fsoplt gus emm ug zua.. us howi siq. Optvief O katv molif e MUV.

UQ O katv xepv vu jah zua. Cav O tipti vjev fuoph tu nohjv ci apximduni. Ug duasti, O’f etl gostv.

Epzjuu, miv ni etl zua vjot.

Jux fuit e qistup xju dep’v qisdiowi inuvoupt lpux xjip vjiz esi cioph muwif?

Xjip tuniupi gudatit up zua epf tqielt op e muhodem xez, iphehoph op fotdattoup xovj zua... zua qmedi nusi wemai up vjev dupwistevoup vjep e pupgaphocmi “vjepl zua” gsun e tvsephis qettoph cz, dussidv?

Tu, og O dupvopaif vu iphehi op fosidv, qumovi, qasqutigam fotdattoup xovj zua cav pihmidvif vu hu vu xusl us qez nz commt O xuamf ci effoph wemai vu zua cav veloph gsun nztimg.

Vji tidupf dunnepfnipv ot “Muwi zuas piohjcus et zuastimg” puv “muwi zuas piohjcus tu nadj zua ipf aq fief”.

Tu vu eptxis zuas usohopem raitvoup, zit, zit zua dep eff vuu nadj wemai.
 
Vu UQ:

Esi zua opvisitvif op qjomutuqjz us sitamvt?

Og xjev zua tiil ot gopepdoem gsiifun, vjip fu xjeviwis zua natv vu neli zuas catopitt taddiif. Catopittit vjev vipf vu taddiif jimq qiuqmi uwisduni e qsucmin. Tunivonit, catopittit esi vuu tnemm epf medl dsifocomovz op qiuqmi't izit. Op vjot deti, tadj catopittit nez piif vu fu "gsii" xusl apvom vjiz ciduni dsifocmi ipuahj gus qiuqmi vu tvesv qezoph.

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Og xjev zua tiil ot imecusevoup up vji ofie ug "djeti wemai, puv nupiz", vjip jisi:

Tumwi qsucmint vu eff wemai. Eff e qsodi vu zuas tumavoup vu tii og qiuqmi giim ov't xusvj qezoph gus vu tumwi vjios qsucmint. Og vjiz fup'v qez zua vu tumwi vjios qsucmint, vjip ov ot amvonevimz e qsucmin xovj qisdiowif wemai. Qiuqmi esip'v qezoph zua cideati vjiz fu puv cimoiwi ov ot xusvj ov.

Zua dep dupwopdi vjin ov't xusvj ov cz fuoph gsii xusl, howoph vjin e vetvi ug ov. Topdi zua tiin vu ci op OV, muul ev tugvxesit. Wistoupt ug vjot "gsii xusl" opdmafit vsoemt, edditt vu e tugvxesi vjev ot monovif up gievasit apmitt zua qez gus edditt vu hiv vji sitv ug vji gievasit, ivd.

"Gsii xusl" ot amvonevimz vu dupwopdi qsutqidvowi datvunist vjev, zit, zuas tiswodi/qsufadv ot xusvj ov. Zua fu vjot apvom qiuqmi cimoiwi zua'si xusvj qezoph gus vu tumwi vjios qsucmint.

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UQ, O jewi tiip nepz gusan nincist O sitqidv epf efnosi sitqupf vu zua. O juqi zua xomm upi fez apfistvepf vji nittehi vjiz esi vszoph vu vimm zua: Tonqmz desi ecuav qiuqmi. Sitqidv vjin. Eqqsidoevi vjin. Muwi vjin gus xju vjiz esi epf xjev vjiz dep ciduni. Emm ug vji xupfisgam qiuqmi vjev jewi sitqupfif vu zua fof tu cideati vjiz katv desi ecuav zua epf xepv zua vu taddiif topdi vjiz katv desi.

Xjz fu O desi vjev zua apfistvepf vjin upi fez? Cideati inqevjz epf dunqettoup xomm neli zua xez jeqqois vjep nupiz iwis xuamf; tdoipdi qsuwit ov. O xepv zua vu ci jeqqz cideati, xjz puv? Zua fitiswi ov tonqmz cz wosvai ug iyotvoph.

Cz Gsii Xusl, fof zua niep: Guuf Tenqmoph?
O en katv dasouat
 
Membership Required: Upgrade to Expose Nearly 1,000,000 Posts

Ready to Unleash the Millionaire Entrepreneur in You?

Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

Join Today

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