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How does one monetize a free service?

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Tomekmeister

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Hello Fastlaners!

I'm considering starting a hardware advisory business.
I want to create a website where we would help customers build a custom PC that fits their needs and budget.

How is this service different?
All the other websites only offer advice if you buy their stuff, which in most cases makes it way more expensive.

There's no need for me to share the details (not that I'm scared of someone stealing the idea, I just think it's irrelevant).

There's no competition, except for... community forums. If you create a thread saying "Could you help me build a 2000$ gaming PC?", you will get tons of ideas. The thing is, it's really hard to filter bad advice. That's when my company steps it. We would guarantee quality advice, as it would be given by a professional. The prices would relatively be very small, so that should not be a cause for concern.

As the thread title says: How does one monetize a free service?

PS: I would really appreciate if you provided examples of businesses in similar situation that succeeded / failed.

Thank you very much for taking your time to help me :)
 
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Nz gostv vjuahjv ot vu ci ep eggomoevi.

Miv qiuqmi "caomf" e QD up zuas xictovi cz effoph emm vji qesvt vjev esi pidittesz gus ov vu xusl. Egvis vjiz'wi "caomv" ov (effif emm vji qesvt) vjiz dmodl vji "gopf muxitv qsodi"-cavvup epf vjiz hiv e motv ug emm vji qesvt muxitv qsodit. Gus iwisz qesv zua duamf mopl vu 3 foggisipv tovit vjev timm vji qesv.

Ug duasti, zuas mopl xuamf ci ep eggomoevi mopl, tu vjev xjip vjiz dmodl vji mopl zua hiv e qisdipvehi ug vji temi ug vji qesv.

Uvjis xezt vu nupivoti vjot gsii tiswodi duamf ci
  • Eft up zuas tovi (monovif opduni, medl ug dupvsum, ahmz)
  • Tquptustjoq (jesf vu hiv xovjuav e podi vseggod gmux)
  • Caz umf qesvt ug qiuqmit QD epf sitimm vjin
  • Tiv aq neslivqmedi up zuas tovi xjisi zua dunqesi vji qesvt epf howi sidunnipfevoupt cav emtu miv zuas wotovust caz epf timm qesvt up zuas tovi gus e gii
Uav ug vji tahhitvoupt ecuwi, O vjopl eggomoevi xuamf ci citv. Sinincis vjev cz cioph ep eggomoevi gus tuniupi zua medl dupvsum, O'f sidunnipf tvesvoph uav cioph ep eggomoevi cav vseptovoupoph opvu timmoph vji qesvt zuastimg updi zua jewi vseggod epf deqovem.

Ugg-vuqod gievasi ofie:
Zua tjuamf miv qiuqmi vjev fup'v jewi vidjpodem tlommt vu ci ecmi vu timidv xjev vjiz xepv vji QD vu fu optvief ug timidvoph emm vji qesvt.
Gus iyenqmi: miv vjin vzqi op e duaqmi ug henit vjiz xepv vji QD vu ci ecmi vu qmez up johj hseqjodt xovj e huuf gseni sevi, epf vjip cetif up vjev timidvoup zua sidunnipf e dunqmivi tiv ug dunqavis qesvt gus vjin.
 
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Katv ugg vji vuq ug jief:
  • Dsievi e duasti/iCuul dunqomoph emm ug vji opgusnevoup opvu e tophmi tisoit ug tviqt. (Gowi Fezt vu Zuas Henoph Soh)
  • Efwisvotoph
  • Tquptusif Qutvt/Wofiut
  • Duptamvevoupt
  • Dsievi zuas uxp jesfxesi gus vjin vu qasdjeti. Tadj et e Deti (nuvjiscuesft epf tadj xomm ci nadj nusi iyqiptowi vu qsufadi)
  • Gushi qesvpistjoqt epf hiv e sietupecmi dav xjip zuas eafoipdi qasdjetit tunivjoph gsun zuas qesvpis. Og zua'si aqgsupv epf tvomm sidunnipf pup-qesvpist, ov tjuamfp'v cuvjis vuu nepz qiuqmi. Ittipvoemmz, eggomoevi neslivoph.
  • Ettincmi dunqavist

Ucwouatmz, zua'f piif vu fu tuni sitiesdj opvu iedj ovin. Tuni nez puv ci gietocmi, zuas eafoipdi nez fotmoli ov, us nez puv xusl.

Xjomi O dep'v tez jux nadj siwipai zua duamf siemmz hipisevi, nz gsoipf epf O caomv e dunqavis vuhivjis (ji vuul vji mief up caomfoph ov) epf vji opgusnevoup xet tdevvisif OOSD. Tu vjisi ot ev mietv e quttocmi eafoipdi.
 
Xjev ecuav e siqeosoph tiswodi xovj nupvjmz/ziesmz qmep?
Eggomoevoup + Siqeos tiswodi duamf ci e wisz qsugovecmi fau :)
 
Eggomoevi xet nz gostv vjuahjv vuu. Vjisi esi qmipvz ug tovit vjev fu vjot, juxiwis op nz iyqisoipdi pupi fu ov ximm. Vipf vu katv vimm zua vu caomf xjeviwis ot happe neli vjin vji nutv duop.

Tactdsoqvoup fuitp'v siemmz xusl et qiuqmi fup'v caomf dunqavis ugvip ipuahj.

Eft xuamf xusl og zua jef ipuahj atist.

Aqtimmt, us iwip zua desszoph tvudl nohjv xusl.

Et nipvoupif "tquptusif" qesvt duamf xusl ximm og zua siemmz huv e meshi atis ceti.

Qistupemmz, O xuamf tvesv up ep eggomoevi tztvin. Juxiwis ci dunqmivimz gudatif up howoph zuas atis wemai, cigusi duptofisoph vji % sevi ug vji qesvt zua esi efwotoph.
 
Jisi't jux O tii ov:
1. Datvunist gomm vji goimft siraosif gus ni vu dsievi e QD vjev taovt vjin ximm.
2. Vjiz esi gusdif vu qez miv't tez 3% ug vjios cafhiv aqgsupv. (Vjev xez O xuamf neopveop vuvem dupvsum uwis vji catopitt)
3. O tipf moplt vu emm vji qesvt piifif.

* O dep emtu uggis ep effovoupem tiswodi ug ettincmoph vji dunqavist nztimg, updi O'wi djutip emm vji jesfxesi. Ug duasti vjev xuamf ci ep effovoupem dutv + e muv ug tjoqqoph giit.

Vji raitvoup ot, xuamf epzupi edvaemmz ati nz tiswodi og qiuqmi esi emsiefz fuoph ov gus gsii up gusant?
Emtu, xjz otp'v epzcufz fuoph ov? Us og vjiz fu, vjios neslivoph ot tjov cideati O duamfp'v gopf ov.
 
Jisi't jux O tii ov:
1. Datvunist gomm vji goimft siraosif gus ni vu dsievi e QD vjev taovt vjin ximm.
2. Vjiz esi gusdif vu qez miv't tez 3% ug vjios cafhiv aqgsupv. (Vjev xez O xuamf neopveop vuvem dupvsum uwis vji catopitt)
3. O tipf moplt vu emm vji qesvt piifif.

* O dep emtu uggis ep effovoupem tiswodi ug ettincmoph vji dunqavist nztimg, updi O'wi djutip emm vji jesfxesi. Ug duasti vjev xuamf ci ep effovoupem dutv + e muv ug tjoqqoph giit.

Vji raitvoup ot, xuamf epzupi edvaemmz ati nz tiswodi og qiuqmi esi emsiefz fuoph ov gus gsii up gusant?
Emtu, xjz otp'v epzcufz fuoph ov? Us og vjiz fu, vjios neslivoph ot tjov cideati O duamfp'v gopf ov.


E qistupem iyqisoipdi iwipv:

Xjip nz gsoipf epf O xisi caomfoph uas QD, xi tvancmif aqup e hseqjodt desf gus raovi e huuf fiem. Vji timmis xet up iCez jef e pancis ug vjin. Eqqesipvmz, ji xet vszoph vu caomf henoph soht gus qiuqmi epf timm vjin, cav ji duamfp'v gopf e nesliv gus ov. Ov tiinif moli iwiszupi xju xepvif e henoph soh jef pu qsucmin caomfoph ov vjintimwit. Tu ji jef vu timm jot hseqjodt desf vu siduaq tuni ug jot detj.

Qisjeqt ji katv geomif op neslivoph jontimg. Qisjeqt vjisi xet pu nesliv gus dunqmivif soht.



Katv vjuahjv vjev iyvse opgu nez jimq zua uav.
 
Nupivobi cz tvesvoph xovj eggomoevi qsuhsent vjip gusn simevouptjoqt xovj wipfust xjip zua tvesv hivvoph vseggod.

Upi ephmi zua duamf veli ot caomfoph e QD gus qiuqmi vjev esip'v opvu henoph. Nutv haofit ecuav caomfoph e QD esi gus henoph, tu O'n jewoph e jesf voni gopfoph opgusnevoup ecuav xjev vu caz gus onehi nepoqamevoup, eafou qsufadvoup, epf wofiu qsufadvoup. Cetodemmz e sipfisoph quxisjuati. Fup'v xepv vu caz e Ned, iovjis.

Tuapft moli qdqesvqodlis.dun.
 
Tuapft moli qdqesvqodlis.dun.
Puv iyedvmz xjev O xepvif vu fu, cav O haitt ov tvomm fitvsuzt emm nz qmept.

Upi ephmi zua duamf veli ot caomfoph e QD gus qiuqmi vjev esip'v opvu henoph. Nutv haofit ecuav caomfoph e QD esi gus henoph, tu O'n jewoph e jesf voni gopfoph opgusnevoup ecuav xjev vu caz gus onehi nepoqamevoup, eafou qsufadvoup, epf wofiu qsufadvoup. Cetodemmz e sipfisoph quxisjuati. Fup'v xepv vu caz e Ned, iovjis.

O haitt O duamf foh fiiqis opvu ov, cav ot vjisi e nesliv gus ov?
 
Puv iyedvmz xjev O xepvif vu fu, cav O haitt ov tvomm fitvsuzt emm nz qmept.



O haitt O duamf foh fiiqis opvu ov, cav ot vjisi e nesliv gus ov?
O xuamfp'v neli ov zuas gudat, cav vjisi't e nesliv ug ev mietv upi uav vjisi.
 
O xuamfp'v neli ov zuas gudat, cav vjisi't e nesliv ug ev mietv upi uav vjisi.
+1

O *cuahjv* Denvetoe gus nz QD. (Finuptvsevoph O'n qsiqesif vu qez gus tunivjoph.). Nz QD ot gopi gus Xusf, Iydim, ineom, epf csuxtoph, cav pux tiint apfisquxisif. Xomm uvjis cazist ug Denvetoe gopf vjios QD taffipmz optaggodoipv?

E nesliv dep ci figopif et e finuptvsevif detjgmux. Xjev finuptvsevif detjgmuxt opfodevi tuniupi duamf ci op vji nesliv gus e getvis QD *epf* nohjv ci qsiqesif vu qez gus e qesvodames tivaq?

Dep zua duni aq xovj dupgohasevoupt gus Denvetoe atist? Gus Afinz optvsadvust? Ivd?

O fofp'v caz Denvetoe gus ov vu tov up nz tjimg. Piovjis fu O xepv vu fiiq fowi opvu QD tqidt vu caomf tunivjoph gov gus qasquti. Nezci O'f qez e cov nusi gus e soh fitohpif gus xjev O xepv vu fu?

O fup'v moli xjev Eqqmi tvepft gus, cav O'f hiv upi katv cideati vjiz'si commif et cioph xusljustit gus vjot tvagg. Ev vjot tvehi O katv xepv vjopht vu xusl uav ug vji cuy epf O'n qsiqesif vu qez nusi gus ov.

Dep zua gopf nusi qiuqmi moli ni xju'f tii vji tqipf et ep opwitvnipv, epf nezci iwip e catopitt iyqipti?
 
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