Progress Report 15
So it's been a little less than two months since my last update. We launched the day after I made my last post. We've had six sales since then. Not overly impressive, is it?
I way overestimated what our influencer would bring to the table. I expected an influx of sales from her followers when she posted about our product but that obviously didn't happen.
I've run Facebook ads but we don't have the budget necessary to really gain any traction. I have a couple of ads that have done well, but we don't have the money to keep them running.
Based on the traffic we've had on our sales page, six sales isn't all that bad. Like I said, we don't have the money to send people to the sales page with paid ads, and the influencer didn't do anything for us really. We've just gotta figure out how to get people to our page organically. We're doing a few things that are helping, but the traffic comes in at a trickle and not the downpour we need right now.
I think the fact that we're in pre-sale right now is keeping people from buying as well.
All in all, I don't see this as a failure yet. There is still a legitimate interest in our product, we've just got to get people to our sales page and then we have to get them to press the buy button.
I'm thinking of listing it on Amazon now before we have stock so people will maybe take us a bit more seriously. I think when people see you're on Amazon they feel safer dealing with your company. I'm just not sure if having a product on Amazon without any stock for a long time will hurt our account. That's something I still have to check out.
So that's where I am now. Not the happiest man alive or clinically depressed. Just gotta get creative until we have more of a cash flow.
Thanks guys.
So it's been a little less than two months since my last update. We launched the day after I made my last post. We've had six sales since then. Not overly impressive, is it?
I way overestimated what our influencer would bring to the table. I expected an influx of sales from her followers when she posted about our product but that obviously didn't happen.
I've run Facebook ads but we don't have the budget necessary to really gain any traction. I have a couple of ads that have done well, but we don't have the money to keep them running.
Based on the traffic we've had on our sales page, six sales isn't all that bad. Like I said, we don't have the money to send people to the sales page with paid ads, and the influencer didn't do anything for us really. We've just gotta figure out how to get people to our page organically. We're doing a few things that are helping, but the traffic comes in at a trickle and not the downpour we need right now.
I think the fact that we're in pre-sale right now is keeping people from buying as well.
All in all, I don't see this as a failure yet. There is still a legitimate interest in our product, we've just got to get people to our sales page and then we have to get them to press the buy button.
I'm thinking of listing it on Amazon now before we have stock so people will maybe take us a bit more seriously. I think when people see you're on Amazon they feel safer dealing with your company. I'm just not sure if having a product on Amazon without any stock for a long time will hurt our account. That's something I still have to check out.
So that's where I am now. Not the happiest man alive or clinically depressed. Just gotta get creative until we have more of a cash flow.
Thanks guys.
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