'm struggling to break even with this because FB has so many targeting options, I don't even know where to begin with A/B testing of my target audience. Currently I'm seeing 1.5% of customers added something to their cart, 0.5% reached checkout, and 0.33% purchased
It's really hard to help you when I don't know your offer or anything that's going on, but your numbers are definitely low. You either need to tighten your targeting and/or work on the conversion of your offer (landing page, order forms, etc.). Your landing page click through should be at least 20% - if it's not, your landing page need works. Lastly, you need to shoot for making at least $60 or more PER CUSTOMER.
I have no execution skills. I realized that not so long ago. I'm having trouble to just find a manufacturer to ask if my product can be built and get a few samples to validate my idea.
Also I give up to daily exhaustion everyday when I should push through for at least an hour a night. Feels like I'm pretending to smile and have energy everyday to do my day to day things and right when I go thru my door I just melt on the couch.
I can't make good habits stick.
On the days I can slow down and try to be mindful (days off, weekends, days without husband) I find I'm more productive but sticking to it through the week is a challenge.
You don't have "execution skills" yet, because you need to LEARN to execute. You only learn that by doing. I'm not sure if most people know this on here, but I've failed a TON. Every entrepreneur has failed at something. Fail forward. It's ok. Push yourself out of your comfort zone.
As far as being exhausted every day, that's something only you can work on. Maybe it's sitting your husband down and telling him he may have to be OK with getting less time with you to pursue your goals an dreams. Maybe he can help you do that.
We all have days where we're tired and just crash. That's ok, as long as they aren't all of your days. Good luck - I hope this helps.
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