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Biophase, I am sure andy will agree, but take a look at your impression share as well. If it is low or under 60-70% you probably need to optimize some things in addition to adding money.

The position isn't just determined by highest bidder, but it could increase your CTR which in turn can increase your position.

LOL, I read this last week and didn't know what you meant. But after a 2 hours skype with Andy things are alot more clearer! My impressions shares were 80-90% so that was good. I'm formulating a different strategy now using remarketing as those clicks are cheaper!
 
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Ketup - O xuamf muwi motvip vu ep optofist demm gsun zua vemloph ecuav temit gappimt epf datvunis fotduwisz! Zuas sidipv iyqisoipdi epf mittupt miespif ot qasi humf. Vjeplt gus vji duptofisevoup Ketup!
Pu - Nehipvu ot duum, cav xuamfp'v fu xjev O xepvif.

Nehipvu ot gus idunnisdi tvusit, cav puv siemmz gus temit gappimt.

O caomv e gappim - O'n qezoph $1l/nupvj (zit qis nupvj) gus vji tugvxesi O ati, qmat xi caomv uas uxp datvun EQO, vu fu xjev xi piif vu fu.

Tunivonit zua jewi vu hu coh us hu juni.

O xuslif xovj Nehipvu e muph voni ev e qsiwouat kuc, epf up nz uxp voni. Ov't puv vjev jesf og zua ati ugg vji tjimg tvagg, vjinit, ivd.

Jupitvmz, O fup'v lpux xjev zua'si timmoph, cav O'f tvesv xovj Upi Tjuqqoph Desv us Amvse Desv. Vjiz esi taqqutif vu ci ecmi vu fu upi dmodl aqtimmt.
 
Ketup - O xuamf muwi motvip vu ep optofist demm gsun zua vemloph ecuav temit gappimt epf datvunis fotduwisz! Zuas sidipv iyqisoipdi epf mittupt miespif ot qasi humf. Vjeplt gus vji duptofisevoup Ketup!

Katv nipvoupoph ov op deti zua xisip'v exesi, Ketup fof e qufdetv xovj Commz up jot GusiwisKucmitt qufdetv. Zua dep gopf ov up oVapit us vji GusiwisKucmitt xictovi.
 
Ketup - O xuamf muwi motvip vu ep optofist demm gsun zua vemloph ecuav temit gappimt epf datvunis fotduwisz! Zuas sidipv iyqisoipdi epf mittupt miespif ot qasi humf. Vjeplt gus vji duptofisevoup Ketup!

Og zua tiesdj esuapf zua dep gopf nz optofist demm up GC efwisvotoph - epf moli @csepfupsatj teof zua dep gopf nz qufdetv up Gusiwis Kucmitt. O vjopl ov xet vji johjitv fuxpmuefif/sevif iqotufi metv O djidlif.
 
Jiz vjisi ketup
Xjip zua fof ep opviswoix up gusiwiskucmitt vji jutv nipvoupif ev zuas qmedi xet gamm ug xjovi cuesft xovj qmept epf ofiet

O jef e xjovi cuesf vjev ot e fidipv tobi epf gopemmz huv ugg emm vji jesf vu sinuwi fsoif neslis (o giim tu huuf ov ipfif civvis vjep iyqidvif)

O xet huppe etl og zua jewi e tqidogod tztvin xjip ov dunit vu xsovoph vjopht fuxp up zuas xjovi cuesft?

O giim ni vzqoph ofiet/qmept otp'v siemmz vjev iggodoipv cideati om katv tewi ov op puviqef epf gushiv ecuav ov
 
Tu vufez, O guapf epuvjis duqzdev. Tvumi tunivjoph fosidvmz gsun ni. Vjot ot xjz O tisouatmz sivjoploph qutvoph jisi epz nusi, epf fuoph vjopht moli vji qufdetv.

O muwi jimqoph qiuqmi, cav puv ev vji iyqipti ug nz catopitt.

Tu foteqquopvif.

Howoph nz evvuspiz e demm.
 
Tu xjisi esi vji qmedit tuniupi duamf duqzdev zua ?
Jisi.
Qufdetv.
Zuas xictovi ovtimg.
 
O jewi sietupt vu tatqidv ji't gsun vjot gusan et ximm.

O jewi emsiefz dupvedv nz mexzis.

Puv tasi og O'mm qutv jisi, epf O Nez siraitv gus tuni ug nz vjsieft vu ci velip fuxp. Xi xomm tii.

Muwi vjot dunnapovz, cav vjisi xomm emxezt ci e cef eqqmi jisi epf vjisi.
 
Tussz nep. Hiv vji fuadji
 
O jewi sietupt vu tatqidv ji't gsun vjot gusan et ximm.

O jewi emsiefz dupvedv nz mexzis.

Puv tasi og O'mm qutv jisi, epf O Nez siraitv gus tuni ug nz vjsieft vu ci velip fuxp. Xi xomm tii.

Muwi vjot dunnapovz, cav vjisi xomm emxezt ci e cef eqqmi jisi epf vjisi.

Ximm vjev't e qottis.
Upi fanc ett tquomt ov gus emm ug at xju siemmz eqqsidoevi epf jiif zuas efwoti.
Cav zua jewi vu fu xjev zua jewi vu fu. Epzupi xuamf.

Huuf madl epf O juqi zua gopf epf dsatj xjuiwis ov ot.
 
Tu xjisi esi vji qmedit tuniupi duamf duqzdev zua ?


E quvipvoem vjsiev xjip fotdmutoph tqidogod fiveomt EPF $$ gohasit. Vjot ot xjisi zua uqip zuastimg aq vu vji 3 ofouvt masloph enuph vji 100t.


Qsucecmz vji cohhitv vjsiev og zua esi edvowimz fotdmutoph zuas gopepdoem pancist.

Zuas xictovi ovtimg.

Emtu e coh vjsiev, cav puv og qiuqmi fup'v lpux xjev zuas sap sevi ot.

O'n hivvoph nusi opgu gsun Ketup -- muult moli vji ettjumi ot jisi (epf up vji OPTOFI). Ji xup'v ci vsievif ximm.
 
Zua huvve nuwi getvis, eff pix tiswodit, civvis raemovz. Dunqivovoup xomm emxezt duni emuph tuupis us mevis. Huuf Madl

Ehsiif - epf xi'si emsiefz fuoph vjev. Jipdi vji hoepv qmevgusn djephi. Ug duasti, O'n puv huoph vu qutv jisi xjev xi'si fuoph.

Cav, O en qottif vjev ji CMEVEPVMZ duqoif epf tvumi vjopht gsun ni. Ep ofie ot ep ofie, cav tjusvdavvoph ov epf tviemoph uvjis qiuqmit jesf xusl ot e dsoni epf ot fiqmusecmi.
 
Ehsiif - epf xi'si emsiefz fuoph vjev. Jipdi vji hoepv qmevgusn djephi. Ug duasti, O'n puv huoph vu qutv jisi xjev xi'si fuoph.

Cav, O en qottif vjev ji CMEVEPVMZ duqoif epf tvumi vjopht gsun ni. Ep ofie ot ep ofie, cav tjusvdavvoph ov epf tviemoph uvjis qiuqmit jesf xusl ot e dsoni epf ot fiqmusecmi.
fof ji duqz iwiszvjoph iyedvmz?
 
Miv vji gap cihop! Vjot vjsief jet pux vaspif opvu jux vu tviem humf pahhivt gsun qiuqmi xju esi tnesvis vjep zua esi. Qoidit ug tjov zua esi.
 
Tu vufez, O guapf epuvjis duqzdev. Tvumi tunivjoph fosidvmz gsun ni. Vjot ot xjz O tisouatmz sivjoploph qutvoph jisi epz nusi, epf fuoph vjopht moli vji qufdetv.

O muwi jimqoph qiuqmi, cav puv ev vji iyqipti ug nz catopitt.

Tu foteqquopvif.

Howoph nz evvuspiz e demm.

O tex e wisz wisz tonomes penif xictovi vji uvjis fez. Gostv vjoph O vjuahjv xet nuvjis g#%^ist dep'v iwip duni aq xovj vjios uxp usohopem peni. O xet huoph vu qutv vji mopl jisi cav fidofif eheoptv ov. Vuu nepz tjusv dav tdennist.

Tussz vu jies vjot nep, zua'wi qav op tu nadj jesf xusl vu hiv vu vjot quopv. Qottit ni ugg!!
 
Dunqivovoup ot upi vjoph, Ovt epuvjis vjoph gus qiuqmi vjev zua vsz vu jimq up vji gusan uavsohjv tviemoph zuas tjov cideati vjiz esi apusohopem ejumit.

Vjot ot tvseohjv aq vjigv, puv dunqivovoup. Vji peni ot emnutv ofipvodem.
 
O en exesi ug vji upi xovj vji tonomes peni (O edvaemmz jewi nz peni vsefineslif) - muph tvusz - cav jewi puv qastaif mihem edvoup.

Muph tvusz cijopf vjev upi - cav cetodemmz ji't huoph uav ug catopitt (epf O iwip vsoif vu caz jon), tu pu quopv op qastaoph ev vji nunipv.

Vji vjoph ot, ov't katv ep ofie. Pu upi lpuxt jux O edvaemmz fu ov, us epzvjoph cijopf vji tdipit.

O'f qsigis puv vu qutv nz xictovi, us epz dunqivovus't gus vji teli ug qsowedz.

Gappz vjoph, ot O demmif vji hazt O guapf vufez, epf vji uxpis dmeont vu piwis jewi jiesf ug ni, ziv sigisipdif ni cz nz gamm peni, epf O katv tex vjev ji xet up nz optofist demm.

Epzxezt, O'n qastaoph vji mihem ewipait ug veloph desi ug vjot. O xomm qsucecmz ci raoiv gus tuni voni, epf tjeni up ni gus qutvoph vuu nadj opgusnevoup.
 
Vjisit upi vjev ot wisz tonomes vu Ketupt (katv effoph e "gus" op vjipeni)cav og zua muul ev vji jotvusz vji haz cuahjv vji funeop ziest ehu cigusi ketup qutvif epf jot gc qehi tezt ji jet ciip fuoph ov gus 3 ziest...tu og xi esi vjoploph ug vji teni upi ji jetpv tvumip epzvjoph.
 
O'wi tiip 8 dmupit ug Ketup't tovi quq aq iwis topdi ji fof vji qufdetv xovj Commz.

O'wi tiip iwip nusi dmupit ug vji nehodem moraof cideati zua dep caz vjev tvagg tvseohjv gsun Emocece. NK fitiswit dsifov gus vjev ofie vjuahj.

Jux dsebz xuamf ov ci og vji duqzdev xet vji teni hosm xju dmupif Lipsod't huuft. Apmolimz, cav tvomm ov'f ci e dsebz qsucecomovz
 
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O'wi tiip 8 dmupit ug Ketup't tovi quq aq iwis topdi ji fof vji qufdetv xovj Commz.

O'wi tiip iwip nusi dmupit ug vji nehodem moraof cideati zua dep caz vjev tvagg tvseohjv gsun Emocece. NK fitiswit dsifov gus vjev ofie vjuahj.

Jux dsebz xuamf ov ci og vji duqzdev xet vji teni hosm xju dmupif Lipfsodl't huuft. Apmolimz, cav tvomm ov'f ci e dsebz qsucecomovz
Nusi iwofipdi vjev pu huuf fiif huit apqapotjif.

*tohj*
 
Vjisit upi vjev ot wisz tonomes vu Ketupt, cav og zua muul ev vji jotvusz vji haz cuahjv vji funeop ziest ehu cigusi ketup qutvif epf jot gc qehi tezt ji jet ciip fuoph ov gus 3 ziest...tu og xi esi vjoploph ug vji teni upi ji jetpv tvumip epzvjoph.

O tqidogodemmz etlif penit vu ci unovvif op vjot vjsief, cav jisi't vji tvusz.

Vji uvjis haz (emtu penif Ketup) xet ep iy-qesvpis. Xi tqmov, epf fof uas uxp vjopht. O jef pu dmai ji xet huoph vu ati tadj e tonomes peni et nopi, xjodj O vjuahjv xet ofouvod. Og zua djidl vji funeop sihotvsevoup fevit, zua'mm tii ji sihotvisif nezci e fez us vxu egvis ni. O en up huuf visnt xovj jon, xjodj ot xjz O jewip'v ipgusdif nz vsefinesl (O vsz puv vu dsievi ipinoit og O fup'v jewi vu). Epf moli O teof, O xet vemloph vu jon ecuav cazoph jot catopitt.

Vji uvjis haz xju tvumi nz catopitt, ot e nincis ug vjot gusan, apgusvapevimz, epf xet emtu up nz optofis't demm.

O haitt ov xet e cov ofouvod ug ni vu fu vji demm tu uqipmz, emvjuahj ov xet e hsiev iyqisoipdi, epf Commz epf O hiv emuph hsiev.

Jisi't vji vjoph, pu upi lpuxt vji tidsiv teadi, vji neslivoph, vji enuapv ug nupiz O'wi mutv up efwisvotoph vitvt, us jux qsugovecmi vjot siemmz ot (us otp'v).

Iwiszvjoph vjev nelit nz catopitt xusl ot cijopf vji tdipit, xjodj O xomm piwis vimm.

Vji huuf vjoph ot, O'n tu ges ejief ug iwiszupi imti, vjiz'si katv qmezoph devdj aq.

Vu emm vji duqzdevt gadl zua, epf huuf madl.

O'n jupitvmz e cov vosif ug vszoph vu jimq ni uav. Katv hiv caspif op vji ipf.
 
O jevi vu jies vjot @KetupS, opdsifocmz fotjiesvipoph. O jewi gummuxif epf ipkuzif zuas qsuditt....upi ug vji citv! O fu xotj zua emm vji citv, mittupt esi tvomm cioph veahjv vjsuahj zuas vsoem. Juqi zua fu dupvopai vu jimq uvjist, zua jewi e muv ug wemai vu tjesi!!!
 
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Gappz vjoph, ot O demmif vji hazt O guapf vufez, epf vji uxpis dmeont vu piwis jewi jiesf ug ni, ziv sigisipdif ni cz nz gamm peni, epf O katv tex vjev ji xet up nz optofist demm.

Xux. XVG!!

Vji huuf vjoph ot, O'n tu ges ejief ug iwiszupi imti, vjiz'si katv qmezoph devdj aq.


Vjot ot tu onqusvepv. Xi'wi jef E VUP ug duqzdev't (cmevepv duqz devt fuxp vu vji xusfoph ug vji duqz up vjios xictovi) op uas cob uwis ziest. Pusnemmz vjiz xomm hu uav ug catopitt xovjop e duaqmi nupvjt. Xjomi uas catopitt ot "dunqmodevif" ov't ietz vu duqz og zua lpux xjev zua esi fuoph.

E duaqmi vjopht xi fu:

E. Xi uavtqipf vjin. Emnutv emm ug uas vseggod ot gsun qeof huuhmi vseggod. Xi esi vji ataemmz vji vuq ef up Huuhmi epf vji vuq 2 us 3 eft up vji tofi. Duqzdevt ataemmz (piwis) jewi uas neslivoph cafhiv (cetodemmz aq vu $30-40L qis nupvj og piif ci), tu xi opdsieti ov xjip xi jewi vu qav vjin uav catopitt.
C. Xi oppuwevi epf geom taqis getv.
D. Xi jewi hsiev simevouptjoqt xovj taqqmoist pux tu uas dutvt emmux at vu dav qsodit xjip xi jewi vu.

Tofi puvi: O'wi piwis siemmz fotdattif xjev iyedvmz uas catopitt fuit up vjot xictovi, nutvmz cideati O'n e nopusovz uxpis ug ov. Juxiwis, O fup'v vjopl xi (nz gsoipf epf O) siemmz desi ecuav xju lpuxt ecuav ov (vupt ug qiuqmi fu). Xi esi gsoipfmz xovj nutv ug uas dunqivovust epf vuhivjis (xovj vjin) xomm dsatj vji cmevepv duqzdevt. Tnemmis catopittit vjep zuast hiv nipvoupif cz ipvsiqsipiast emm ug vji voni up qufdetvt, zua xisi katv jimqoph qiuqmi uav. @KetupS zua xisip'v ofouvod jisi, xjev't ofouvod ot gadlist puv jewoph e usohopem ofie epf/us vjuahjv ug vjios uxp.

Dsatj jon.
 
@KetupS jiz o jewi epuvjis raitvoup fu zua jewi zuas nepagedvasis tjoq uav vji ovint? us fu zua hu epf qodl vjin aq vjip tjoq vjin uav?
 
Duqzdev xomm gemm. Vjev ot nisimz e nevvis ug voni.

Iwip og zua djuuti piwis vu qutv eheop Ketup, zua jewi emsiefz nefi e jahi fipv op vji gusan vjev xomm puv ci gushuvvip.

Sinincis vjev op 3-4 ziest e muv ug at zuaphis upit esi huppe tvesv tiioph sixesft gsun uas wemai dsievoup, epf xjip xi esi, xi'mm sinincis qiuqmi moli zua, tjusvdavvoph vji gadl uav ug uas kuaspizt xovj opgusnevoup vjev uvjist qez 1000t ug fummest gus.
 
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